For Consumers On The Go, ACDelco.com Goes Mobile -

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For Consumers On The Go, ACDelco.com Goes Mobile

Whether it's car care tips, product information or the location of the nearest ACDelco Professional Service Center Program participant, consumers with smartphones now have acdelco.com at their fingertips.

Shop Owner Staff
By Shop Owner Staff
Published:

Whether it’s car care tips, product
information or the location of the nearest ACDelco Professional Service Center
Program participant, consumers with smartphones now have acdelco.com at their fingertips.

Related Articles

The new mobile version of acdelco.com features the same information, links and ACDelco parts information as the
desktop version, but in a more convenient and portable format. Users can find
the mobile URL at m.acdelco.com. Smart phone users who search for ACDelco and
click on the results or enter acdelco.com on their mobile browser will receive
an optimized mobile version, compatible with iOS versions 6.0 and newer and
Android 4.0 and newer.

“As consumers increasingly use their
smartphones to shop for goods and services, we wanted to provide the same rich
experience of acdelco.com in a convenient and easy-to-use format,” said Chris
Brandt, ACDelco national marketing manager. “Consumers who are traveling and
encounter a vehicle issue can locate a service center and have the peace of
mind that comes with quality ACDelco parts and our 24-month, 24,000-mile
Consumer Assurance coverage, which includes roadside assistance.”

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Uncategorized

The True Cost Of Comebacks

Comebacks are a hot topic today. You need to track all comebacks, determine the reason (tech error, part error, training issue, other) and then calculate the true cost of the comeback.

Shop Owner Staff
By Shop Owner Staff
Published:

By Joe Marconi of Elite
Comebacks are a hot topic today. You need to track
all comebacks, determine the reason (tech error, part error, training issue,
other) and then calculate the true cost of the comeback.
Here are a few things to consider:
• The loss of time when performing the comeback; time that the tech can use to
perform other work and generate profit;
• The misc costs, such as overhead costs, supplies, cleaners, etc.;
• Towing costs, rental, etc.;
• Cost to morale;
• Reputation damage; and
• Reduction to your profit margin.
For every part issue, you need to
inform your supplier. Sit down with suppliers on a regular basis. Don’t return defective
parts until you have listed the parts, and maintain a report. Document
everything.
Part issues are increasing. Every shop
owner I speak to is frustrated over this.
Remember, comebacks kill your bottom
line. The more comebacks you have, the more they’re killing your profits.
This article was contributed by Joe Marconi.
Joe is one of the 1-on-1 business coaches who helps shop owners through
the Elite Coaching Program, and is the
co-founder of autoshopowner.com.

Read Full Article

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