Don’t Sell Shocks And Struts; Educate Customers Instead
Success comes down to informing customer about the benefits of replacing worn or damaged components.
Last-Mile Delivery Tires Set to Outpace Long-Haul Tire Volumes
Thanks to online purchasing, shops can still grow their commercial business and increase profits in delivery tire sales.
Deciphering Chrysler Parts Codes
Chrysler’s parts codes aren’t as clear or as accessible as some other manufacturers.
If They Were Buying An EV, What Would Experts Recommend?
EV searches have doubled on Cars.com since 2021, prompting a new ‘EV Buying Guide’ and ‘Top Picks.’
Do Your Signs Shout Over Your Shop’s Message?
What do you offer, and what image or words will prompt a customer’s desire to inquire about a particular service?
PRT, PRT Heavy Duty To Exhibit At AAPEX 2021
PRT will be in Booth A2061 at the Sands Expo, November 2-4 in Las Vegas.
Small-Scale Race Cars Have Big Appeal
Model cars often give people the illusion that they’re watching a real car.
Private Label Purchases Increase, Says IMR Study
Private label purchases from IRFs climb significantly, reports survey conducted by IMR Research.
Marketing Superior Wheel Service Packages In 2021
Vehicle inspections and diagnostic time to define needed repairs don’t necessarily have to be done for free.
Tires: Selling Long-Lasting Tread Life
Long-lasting tread characteristics can mean the difference between a satisfied customer and a dissatisfied one.
Seasonal Vehicle Maintenance Opportunities Emerge
As consumer spending recovers, what type of rebound in delayed vehicle maintenance services will repair shops see?
How To Post Strong Sales In A Weak Economy
Now that the economy has changed, what have you changed?
