All-New ANCO Website Helps Consumers Make Fast, Informed Decisions About Driving Visibility -

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All-New ANCO Website Helps Consumers Make Fast, Informed Decisions About Driving Visibility

Determining which replacement wiper blades are the best choice for any passenger vehicle has never been easier thanks to Federal-Mogul's consumer-friendly new website. The site also educates drivers about the importance of wiper blade replacement.

Shop Owner Staff
By Shop Owner Staff
Published:

Determining which replacement wiper blades are the best choice for any passenger vehicle has never been easier thanks to Federal-Mogul’s consumer-friendly new www.ANCOwipers.com website. The site also educates drivers about the importance of wiper blade replacement.

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The highly user-friendly new www.ANCOwipers.com website highlights the exclusive features and benefits of each ANCO blade design – including premium ANCO Contour, Profile, AeroVantage and 31-Series wipers as well as Rear and Winter blades – and helps users quickly find the right fit for their vehicles with a convenient application lookup. Consumers can also watch quick step-by-step installation videos or download easy, detailed, print-based installation instructions for all ANCO blade designs.

The new site is compatible with any common Web browser, including those used on most smart phones and tablet computers. Federal-Mogul also offers a www.GetANCO.mobi eCatalog for the users of mobile electronics.

“Millions of consumers purchase wipers each year, yet many do not have all of the information they need to determine which blade has a consistently high wipe performance or allows for fast, convenient, trouble-free installation. Our new site is a comprehensive guide to wiper replacement and features the industry’s most popular and effective products for virtually any vehicle application or driving environment,” said ANCO Brand Manager Tracy Neil.

The new site also features the brand’s latest moneysaving promotional offers, a multimedia library, current weather finder, and FAQ reference guide to wiper blade operation and replacement.

ANCO wiper blades, “The Clearest Choice in Wiper Blades,” are available through thousands of automotive parts and service providers throughout North America.

For more information about ANCO wipers, contact your ANCO dealer or Federal-Mogul sales representative, visit www.ANCOwipers.com, or write to ANCO Marketing, Federal-Mogul Corporation, 26555 Northwestern Highway, Southfield, MI 48033.

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Uncategorized

The True Cost Of Comebacks

Comebacks are a hot topic today. You need to track all comebacks, determine the reason (tech error, part error, training issue, other) and then calculate the true cost of the comeback.

Shop Owner Staff
By Shop Owner Staff
Published:

By Joe Marconi of Elite
Comebacks are a hot topic today. You need to track
all comebacks, determine the reason (tech error, part error, training issue,
other) and then calculate the true cost of the comeback.
Here are a few things to consider:
• The loss of time when performing the comeback; time that the tech can use to
perform other work and generate profit;
• The misc costs, such as overhead costs, supplies, cleaners, etc.;
• Towing costs, rental, etc.;
• Cost to morale;
• Reputation damage; and
• Reduction to your profit margin.
For every part issue, you need to
inform your supplier. Sit down with suppliers on a regular basis. Don’t return defective
parts until you have listed the parts, and maintain a report. Document
everything.
Part issues are increasing. Every shop
owner I speak to is frustrated over this.
Remember, comebacks kill your bottom
line. The more comebacks you have, the more they’re killing your profits.
This article was contributed by Joe Marconi.
Joe is one of the 1-on-1 business coaches who helps shop owners through
the Elite Coaching Program, and is the
co-founder of autoshopowner.com.

Read Full Article

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