Vehicle Manufacturers' Privacy Principles Fail To Adequately Provide Consumers Control Of Their Car's Data -

Vehicle Manufacturers’ Privacy Principles Fail To Adequately Provide Consumers Control Of Their Car’s Data

Currently, car owners are at the mercy of the vehicle manufacturers as to where information on their vehicle is sent. This includes vehicle diagnostic, mileage and geolocation information. All of this information is sent directly to the manufacturer, and they decide with which third parties to share that information.

On Wednesday, Nov. 12, the Alliance of Automobile Manufacturers and the Association of Global Automakers released “Consumer Privacy Protection Principles,” which are intended to provide car owners with a set of principles regarding the sharing of the personal information available over vehicle telematics systems.

While the Auto Care Association applauds the car companies for taking this initiative to inform consumers of the sizable amount of personal information that is being transmitted to manufacturers from their customers’ vehicles, the association believes that the manufacturers are still failing to provide car owners any choices regarding the information that is available from their vehicle.

Currently, car owners are at the mercy of the vehicle manufacturers as to where information on their vehicle is sent. This includes vehicle diagnostic, mileage and geolocation information. All of this information is sent directly to the manufacturer, and they decide with which third parties to share that information.

In many cases, car owners have established trusted long-term relationships with repair shops and other vehicle service entities to which they would prefer their diagnostic and other personal data be sent, in order to ensure more convenient and efficient service for their vehicle. Since these third parties often compete with the franchised dealer, it is unlikely that the data produced by a car owner’s vehicle will be made available by a manufacturer to an independent service entity.

The Auto Care Association strongly urges the vehicle manufacturers to build into their vehicles a secure gateway which will allow motorists to have information that is transmitted by their vehicle and sent to the third party of their choice, not the car companies’ choice. Such action will permit car owners to have full control of the information available from their embedded vehicle telematics systems.

For more information, contact the Auto Care Association at 301-654-6664.

You May Also Like

Northwood to Host Career Fair on Feb. 15

The fair allows companies to discuss job openings and identify future talent.

Looking for career opportunities or employees? Northwood University will host a career fair from 1-4 p.m. on Thursday, Feb. 15, at its Hach Student Life Center at its main campus in Midland, MI. Companies across the automotive aftermarket are encouraged to register. The fair allows companies to discuss job openings and internship opportunities and start identifying future talent, Northwood said.

New ASE Leadership, Board Members Assume Roles

Dave Johnson has become ASE president and CEO, replacing Tim Zilke.

Mitchell 1 Names ‘Thank You Thursdays!’ Sweepstakes Winners

Six auto service professionals in the industry each won a $100 gift card.

Gentex to Demonstrate Automotive Tech at CES 2024

Gentex will showcase its collaboration with ADASKY, focusing on advancing thermal imaging technology for the automotive industry.

Bridgestone Donates 12 Vans to Boys & Girls Clubs for Youth Transportation

Bridgestone grants $400K for youth transportation to 20 Clubs, aiding clubhouse access.

Other Posts

Transtar Holding Co. Acquires Arch Auto Parts

Arch Auto Parts will become part of Transtar’s NexaMotion Group.

ADD Group Honored with Awards from Advance Auto Parts, ACDelco 

The group received two important Marketing Excellence awards.

Antero Automotive Wins 2023 Gold MarCom Website Award

Antero Automotive specializes in European auto repairs.

U.S. House To Vote to Stop EPA Emissions Mandate

SEMA-backed bill would stop EPA from finalizing federal emissions standards.