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Integrity Automotive: Tucson Shop Capitalizes On Quality Repairs And Top-Notch Customer Service

The owners of Integrity Automotive make one thing very clear on their website: Integrity isn’t just part of the shop’s name; it’s the basis of everything they do. That was the mutual goal when Charlie and Julee Baxley, and Don and Barb Meeker decided to open an automotive repair business in Tucson, AZ, more than seven years ago in February 2006.

Glenway Auto Center: Building Customer Confidence Through Consistency

Having been a car dealership for 90 years has its benefits.
Glenway Auto Center in Cincinnati, OH, opened in 1919 and serviced Chevy vehicles until the doors were shuttered in 2009, in the wake of dealership closings across the country. But, as the saying goes, when one door closes, another often opens – and, in this case, it was as an independent repair facility and body shop less than a year later in June 2010.

Car Care Council’s Service Schedule And E-mail Reminders Help Your Customers And Your Business

In celebration of Fall Car Care Month in October, the Car Care Council suggests adding a link to the council’s free customized service schedule and e-mail reminder service on your business website as a useful resource for your customers. This simple step only takes seconds to do, and it’s another opportunity to improve customer relationships and increase your service and repair business.

Follow These Two Important Rules To Engage Customers For Life

In order to achieve ultimate success, shop owners must ensure that all of their systems, processes, programs, policies, procedures and initiatives are properly aligned to focus on improving the customer experience. A major part of this accomplishment involves making certain that all employees consistently execute customer-focused behavior.

Never Thank Your Customers For Their Business

It was decades ago when I stopped thanking my customers for their business, and here’s why …

Relationships, Not Salesmanship, Make The Sale

You need to understand the products you sell, the features and benefits of the service, and the importance of being honest. But if you really want to go to the top, you need to build relationships with your clientele. Customers must be greeted and treated as close friends or a family member.

Osceola Garage: Distinguished By Delivering The Utmost Customer Repair Experience

When Joe Marconi finished high school, he did what most recent graduates do: He enrolled in college on the advice of his guidance counselor. But he quickly found out that route to higher education wasn’t for him.

Community Involvement Fuels Shop Success: Servando Orozco’s Shops Benefit From Establishing Customer Trust And Loyalty

From the outside looking in, one would never guess that Servando Orozco, owner of two successful Orozco’s Auto Service shops in Long Beach, CA, had any regrets about starting his business. After all, starting out as a technician, he realized his dream of opening his first shop in January 2000. But a wakeup call came in the form of a rather large tax bill six years ago.

Deliver World-Beating Customer Service, Part 2

Part 1 of this article in the July/August issue discussed how great customer service is not as easily defined as having clean restrooms. Customer service is a tangible, measurable attribute, so your customer always decides whether or not you’re delivering exceptional customer service.

Attract Female Customers to Boost Your Shop’s Word-of-Mouth Power

Testimonials from customers who are raving fans of your shop are among the best methods for gaining new customers. And a major segment of that word-of-mouth promotion is made up of your female customers.