Car Care Council Launches E-Newsletter For Auto Care Industry -

Car Care Council Launches E-Newsletter For Auto Care Industry

The Car Care Council has now made it easier for the auto care industry to connect with consumers and get involved in the "Be Car Care Aware" campaign with the launch of its new monthly email newsletter, the Car Care Council e-brief.

CCCThe Car Care Council has now made it easier for the auto care industry to connect with consumers and get involved in the “Be Car Care Aware” campaign with the launch of its new monthly email newsletter, the Car Care Council e-brief.

The Car Care Council e-brief will report on consumer education initiatives and news, as well as provide ready-to-use articles and timely and topical content for repair shops and part stores to use in their marketing, websites and social media.

“We know that frequent communication is key to retaining customers and to attracting new ones,” said Rich White, executive director, Car Care Council. “And the key to communication is content. Content is king.”

Subscribe to the inaugural Car Care Council e-brief online. Topics include the newly-redesigned Car Care Guide, preparing for Fall Car Care Month, information on hosting a vehicle inspection event, participating in the consumer facing #MaintenanceMondays campaign and more. Please send any newsletter or subscription questions to [email protected].

The Car Care Council is the source of information for the “Be Car Care Aware” consumer education campaign promoting the benefits of regular vehicle care, maintenance and repair to consumers. For a free copy of the council’s popular Car Care Guide or for more information, visit www.carcare.org.

You May Also Like

Northwood to Host Career Fair on Feb. 15

The fair allows companies to discuss job openings and identify future talent.

Looking for career opportunities or employees? Northwood University will host a career fair from 1-4 p.m. on Thursday, Feb. 15, at its Hach Student Life Center at its main campus in Midland, MI. Companies across the automotive aftermarket are encouraged to register. The fair allows companies to discuss job openings and internship opportunities and start identifying future talent, Northwood said.

New ASE Leadership, Board Members Assume Roles

Dave Johnson has become ASE president and CEO, replacing Tim Zilke.

Mitchell 1 Names ‘Thank You Thursdays!’ Sweepstakes Winners

Six auto service professionals in the industry each won a $100 gift card.

Gentex to Demonstrate Automotive Tech at CES 2024

Gentex will showcase its collaboration with ADASKY, focusing on advancing thermal imaging technology for the automotive industry.

Transtar Industries Launches Remanned Transmission Products

The company provides a sustainable solution for transmission products and simplified complex vehicle repair.

Other Posts

Bridgestone Donates 12 Vans to Boys & Girls Clubs for Youth Transportation

Bridgestone grants $400K for youth transportation to 20 Clubs, aiding clubhouse access.

Transtar Holding Co. Acquires Arch Auto Parts

Arch Auto Parts will become part of Transtar’s NexaMotion Group.

ADD Group Honored with Awards from Advance Auto Parts, ACDelco 

The group received two important Marketing Excellence awards.

Antero Automotive Wins 2023 Gold MarCom Website Award

Antero Automotive specializes in European auto repairs.