Getting The Customer To Return
As business people, we often get too caught up in sales numbers, gross profit margins, car counts and average work order dollars. Those are the numbers of your business, but what is the heart of your business? What will drive your business for generations to come?
Bosch Launches New Technical Support Hotline, Central Contact For Bosch Parts, Diagnostic And Equipment Questions
To improve both communication and technical support, Bosch has launched a new technical support hotline number for all technical questions regarding Bosch Parts, Equipment and Services. The new toll free tech support number is 1-855-BoschTech (1-855-267-2483).
Bosch Introduces ‘National Wheel Service Promise’
Bosch has just introduced the “Bosch National Wheel Service Promise” – a move that the company says guarantees a Bosch authorized Wheel Service repair provider will restore Bosch-branded wheel service equipment to operating condition within 48 hours of repair being scheduled.
Final ASE Written Tests Scheduled for November
The National Institute for Automotive Service Excellence (ASE) will offer the last of its written certification tests in November. The full complement of 40-plus certification tests for repair professionals and parts specialists will be offered over the course of three evenings on November 10, 15 and 17.
Managing Company Assets To Enhance Your Shop’s Revenue Potential
Financial subjects are dry and usually at the bottom of the shop owner’s list of desirable activities, but, typically, they are the number one reason for poor performance or failure.
ASA and Demandforce Announce Special Offer for ASA Members
The Automotive Service Association (ASA) announces a new member benefit through an agreement with Demandforce, an automated marketing and communications system that allows independent repair shops to leverage technology to attract new business, increase loyalty and understand what’s driving cars into the bays.
MACS Offers Two New Training Clinics
The training of technicians in the proper service and repair of mobile air conditioning systems is at the heart of the Mobile Air Conditioning Society’s (MACS) Worldwide mission. MACS offers two new training clinic curriculums for 2011; Mobile A/C System Temperature Testing and the 2011 Mobile A/C Update Clinic.
ATA Offers Free Training on Hybrids, CNG and Biodiesel Technology
The Automotive Training Authority (ATA) is offering free “green” aftermarket training courses on hybrid, compressed natural gas (CNG) vehicles and biodiesel/clean diesel technology.
Small Town Satisfaction: Marc’s Garage Scores with Community-Rooted Customer Service
In today’s technology-saturated marketplace, consumers are bombarded with e-mails, robo-calls, text messages, twitter updates and more virtual junk mail every day. But unless Grandma’s getting out the good stationery, an honest-to-goodness hand-addressed thank-you note nestled in the daily stack of credit card offers is nearly as rare as a UFO sighting!
Are You Ready for More Business?
Develop a checklist to make sure you are ready to take full advantage of the massive population of vehicles on the road that need engine work.