Federated To Sponsor ARCA Races And Schrader Racing ARCA Car
Federated Auto Parts will serve as the title sponsor of three ARCA races this season, including two at the Salem (Ind.) Speedway, it was announced recently by J.R. Bishop, director of motorsports and event marketing for Federated. Besides its ARCA race sponsorships, Federated will be the primary sponsor of the Schrader Racing ARCA car this season. Longtime Federated spokesperson Kenny Schrader will share the driving duties with Matt Tifft and Clay Campbell.
AAPEX Debuts Webinar Series To More Than 300 Attendees And Exhibitors
Organizers of the AAPEXedu Webinar Series say the program is off to a solid start with 218 registrants participating in the first attendee webinar, “Prospect to Customer: How to Use Micro-Conversions to Build Your Business.” The first exhibitor webinar, “The Exhibitor Report Card from AAPEX 2013,” drew 114 registrants.
MAHLE Service Solutions Becomes Official Name For MAHLE Aftermarket Tool And Equipment Division
MAHLE Aftermarket Inc. recently announced that MAHLE Service Solutions is now the official name for the company’s division specializing in the tool and equipment segment. MAHLE RTI, formerly RTI Technologies located in York, Pa., is a key component of the new division.
EPA To Propose Eliminating Use Of 134a In Vehicles, Consumer Products
The U.S. Environmental Protection Agency (EPA) recently announced that it will soon issue a proposed rule that would eliminate the use of 134a as a refrigerant in new motor vehicles and as an aerosol in many consumer products.
100 Lift Inspectors Across U.S. And Canada Now Certified By ALI
The Automotive Lift Institute (ALI) has certified the 100th lift inspector through the ALI Lift Inspector Certification Program, making it easier than ever for lift owners to find qualified individuals to perform mandated annual lift inspections.
ACDelco ‘Powers Up’ For First 2014 Sales Promotion
Every technician knows it takes the right tools to get the job done. For its first promotion of 2014, ACDelco is offering two of its most popular licensed power tools for qualified parts purchases.
NHTSA Announces Vehicle-To-Vehicle Communication Policy
Anthony Foxx, U.S. Department of Transportation secretary, announced recently that the National Highway Traffic Safety Administration (NHTSA) will begin taking steps toward a proposed mandate requiring new vehicles to contain vehicle-to-vehicle technology (V2V). NHTSA notes that this technology will “improve safety by allowing vehicles to ‘talk’ to each other and ultimately avoid many crashes altogether by exchanging basic safety data, such as speed and position, 10 times per second.”
Nearly 70 Parts Added To MOOG Steering And Suspension Line
Federal-Mogul has announced the addition of nearly 70 parts to its MOOG Steering and Suspension product line. The latest expansion of the MOOG line includes more than 50 parts for late-model foreign nameplate passenger vehicles from BMW, Honda, Mazda, Mercedes-Benz, Subaru, Toyota and other manufacturers.
Wagner ThermoQuiet CeramicNXT Brake Pads Now Available For Several Additional Late-Model Applications
Wagner ThermoQuiet CeramicNXT brake pads featuring the brand’s exclusive 2021-compliant low-copper friction technology have been introduced for 2014 Mazda 6 passenger cars and several other popular late-model foreign nameplate and domestic applications. Each new ThermoQuiet CeramicNXT pad features the Wagner OE21 low-copper friction formulation, which is 35 percent quieter and offers 15 percent more stopping power and up to 40 percent greater fade resistance than previous Wagner formulations.
ACDelco Doubles Parts And Labor Coverage For All Professional Service Center Program Participants
ACDelco Professional Service Center (PSC) program participants now offer parts and labor coverage of 24 months/24,000 miles (whichever comes first) to consumers on qualified maintenance and repairs. This is double the amount of previous coverage.
More Federated Free Fuel Fridays Ahead
Federated Auto Parts is bringing back its Free Fuel Fridays contest. Every Friday through March 28, Federated will give away two free gas cards on each of its Federated Auto Parts and Federated Car Care Facebook pages.
National Car Care Month Is On The Horizon
With severe weather striking most of the country this winter, it’s hard to believe that National Car Care Month in April is on the horizon. However, it’s not too early to think about ways to leverage the Car Care Council’s national consumer media campaign to help grow your business.
