Read Your Copy of ShopOwner's April Digital Edition Now

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Read Your Copy of ShopOwner’s April Digital Edition Now

Every issue of ShopOwner includes valuable business management and technical editorial content.

Shop Owner Staff
By Shop Owner Staff
Published:


The interactive and easy-to-use digital edition of ShopOwner’s April issue is available now.

Related Articles
Click Here To Read The April Issue

The April issue features a shop profile of Smith’s Service Center in Madison, WI, as well as management articles on why planning beat panicking any day, the two biggest lies you’re telling yourself about your marketing efforts, opinion columns dealing with the importance of training, and more, including Tech Tips, new products and technical content from ImportCar, Brake & Front End, Underhood Service, TechShop and Tire Review, all ShopOwner channels.

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Answer Any Business Question With Confidence

Whatever comes along, confidence that you’ll overcome it will help you come out on top.

Vic Tarasik
By Vic Tarasik
Vic Tarasik has been an independent auto repair professional for more than three decades and is the former owner of Vic’s Precision Automotive in The Woodlands, Texas. He is the founder of Shop Owner Coach, a coaching and training organization that is committed to helping independent repair shop owners achieve their dreams through the intentional application of best business practices. Vic can be reached at Vic@ShopOwnerCoach.
Published:
profitablity

There was once a wise old man who lived high up in the Himalayan Mountains and, every so often, he would make the long, rough trek down to the village in the valley below. The villagers looked forward to seeing his stooped-over body as he hobbled into the town square. Many speculated on his age as he was rumored to be well over 100 years old. There he would entertain a huge crowd of passersby while he performed their favorite magic tricks and other feats of wisdom he had mastered over his many years. 

Read Full Article

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Pricing Alignments Properly Makes Dollars and Sense

If you can explain why an alignment is needed to the customer, chances are they will never haggle on the price.

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Do You Suffer From CED? Good News – It’s Curable

The creep of Customer Experience Decline can take hold if you allow your shop to lose focus.

By Vic Tarasik
Opinion: Do Technicians Need Tips?

Everyone likes to feel appreciated, but will a tip make your techs work any quicker or more precisely?

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Registration for AAPEX 2024 Now Open

AAPEX 2024 will combine demos and training; business education sessions; and in-person networking.

By Emma Henderson