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Bosch Renews Partnership With Discovery Channel’s Storm Chasers To Launch New ICON Wiper Blade Advertising Campaign

Building on the success of the How Storm Chasers Clear the Way campaign introduced last year, Bosch has once again partnered with Discovery Channel for the popular Storm Chasers series to launch a dynamic new advertising campaign for the premium ICON beam wiper blade.

2012 AAIA Aftermarket Legislative Summit To Be Held In D.C. March 14-15

Registration is now open for the annual AAIA Aftermarket Legislative Summit, scheduled for March 14-15 in Washington, D.C. The event provides a unique opportunity for members of the automotive aftermarket from across the country to fly in for meetings with their elected officials to discuss issues of importance to their company and the industry.

Hybrid-Ready Bosch ACS 620H A/C Refrigerant Handling System Offers Speed, Flexibility And Ease Of Use

Bosch’s hybrid-ready ACS 620H Digital A/C Refrigerant Handling System is user-friendly and independently certified to the new J2788 High Voltage Addendum standard. This allows the shop to service hybrid vehicle A/C systems utilizing high-voltage electric drive compressors. Accurate, safe hybrid service is made possible by the service hose flush capability, and the absence of on-board oil injection, which prevents system oil cross contamination greater than 1000 PPM between back-to-back services.

Smartphones Now Make it Easy to Find Nearest Bosch Service Center

On the road with an iPhone or Android smartphone, and looking for the nearest Bosch Service Center for your car or truck? By using any iPhone or Android smartphone and visiting the new Bosch Service mobile website, it is now easier than ever to enjoy the security provided by the Bosch Service network throughout the United States and Canada.

Bosch Iridium Mustang RTR and Storm Chasers ‘Dominator 2’ SUV to be in Bosch Booth at AAPEX

Two stunning vehicles, the one-of-a-kind Bosch Iridium Edition Mustang RTR, custom-built by drifting champion Vaughn Gittin, Jr., and the Discovery Channel’s mighty Storm Chasers “Dominator 2” SUV, will be showcased in the Bosch exhibit at this year’s Automotive Aftermarket Products Exposition (AAPEX) in Las Vegas, NV.

Online Applications Available Now for 2012 GAAS Scholarships; Deadline is March 31

Applications are now being accepted online for the 2012 Global Automotive Aftermarket Symposium (GAAS) scholarship, awarded to students planning automotive aftermarket careers. The application process is now entirely electronic through the GAAS scholarship website.

Bosch Launches Informative, Exciting Social Media Outreach on Facebook, Twitter and YouTube

Bosch, a major automotive manufacturer and supplier for more than a century, has launched into social marketing on Facebook, Twitter and YouTube.

ASRW: Relevant, Timely Topics Planned for 2nd Annual Industry Forum

Content has been announced for the Automotive Service & Repair Week (ASRW) Industry Forum and Reception scheduled for Wednesday, Oct. 5, from 4:30 p.m.-7 p.m. at the Orange County Convention Center in Orlando, FL. The forum will conclude the first day of education at ASRW 2011, featuring the NACE and CARS events taking place Oct. 5-8, 2011.

Announcing Bosch Iridium Edition Mustang RTR Sweepstakes

Robert Bosch LLC has just announced the exciting new Bosch Iridium Edition Mustang RTR Sweepstakes in which the Grand Prize is a one-of-a-kind 2011 Ford Mustang RTR custom-built by drifting champion Vaughn Gittin, Jr. and powered by new-generation Bosch Iridium Spark Plugs.

Check Out The Bosch Service Center Program On Facebook And Twitter For Shop Location, Discounts And More

Expanding its reach into social media, the Bosch Service program now has a presence on Facebook and Twitter. The Bosch Service network includes Bosch authorized shops that have demonstrated they have specifically trained personnel, approved diagnostic and service equipment, good business practices, clean and comfortable facilities and more.