Bosch Iridium Mustang RTR and Storm Chasers 'Dominator 2' SUV to be in Bosch Booth at AAPEX -

Bosch Iridium Mustang RTR and Storm Chasers ‘Dominator 2’ SUV to be in Bosch Booth at AAPEX

Two stunning vehicles, the one-of-a-kind Bosch Iridium Edition Mustang RTR, custom-built by drifting champion Vaughn Gittin, Jr., and the Discovery Channel's mighty Storm Chasers "Dominator 2" SUV, will be showcased in the Bosch exhibit at this year's Automotive Aftermarket Products Exposition (AAPEX) in Las Vegas, NV.

Two stunning vehicles, the one-of-a-kind Bosch Iridium Edition Mustang RTR, custom-built by drifting champion Vaughn Gittin, Jr., and the Discovery Channel’s mighty Storm Chasers “Dominator 2” SUV, will be showcased in the Bosch exhibit at this year’s Automotive Aftermarket Products Exposition (AAPEX) in Las Vegas, NV.

The Grand Prize in Bosch’s Iridium Mustang RTR Sweepstakes, the 2011 Ford Mustang RTR, powered by Bosch Iridium spark plugs, was custom-built by Vaughn Gittin and will be on display and given away to the sweepstakes winner by Vaughn Gittin in the Bosch exhibit (Booth #5038) at AAPEX on Wednesday, November 2, 2011.

“The exciting RTR Mustang Sweepstakes was developed to promote our recently introduced, new-generation Bosch Iridium spark plugs,” said Pam Krebs, Director of Advertising and Sales Promotion for Bosch. “Our new Bosch Iridium, a fine-wire Iridium spark plug, brings the best in OE technology to the aftermarket, including a 360-degree continuous laser welded iridium center electrode and the industry’s only laser welded, iridium-platinum alloy ground electrode.”  

“We’re pleased to have these new spark plugs powering Vaughn Gittin’s drifting cars, and excited to have Vaughn give away the Iridium Edition Mustang RTR to the sweepstakes winner in our booth at AAPEX this year,” she said.

The one-of-a-kind Bosch Iridium Edition Mustang RTR is valued at $50,000.

The RTR Mustang Sweepstakes winner will be drawn from all entries submitted, and will receive transportation for two to Las Vegas, a two-night hotel stay, and admission to AAPEX. Everyone with a Facebook account is invited to enter this sweepstakes online through Bosch’s Facebook page www.facebook.com/boschautoparts. A simple entry form is available, along with full details on both the sweepstakes and the Grand Prize Mustang RTR. No purchase is necessary to enter.

Iridium Mustang RTR Shares Booth with Dominator 2
The heavily armored and formidable Storm Chasers “Dominator 2” armored SUV, equipped with ICON™ beam blades to “clear the way “will be on display in the Bosch exhibit throughout the AAPEX show. Bosch ICON beam wiper blades ensure that the Discovery Channel’s Storm Chasers have safe and clear vision when the dedicated team tackles destructive tornados.

Storm Chaser, Reed Timmer will welcome visitors to the Bosch exhibit throughout the AAPEX show, November 1-4.

The Dominator utilizes three pairs of ICON beam blades, with unparalleled wiping efficiency and durability, to ensure the team can see where they are going as well as film some of nature’s most deadly forces. Bosch ICON beam wiper blades feature dual precision-tensioned internal springs and no external joints or brackets. ICON’s exclusive tension spring arcing technology provides custom curved left and right side windshield blades that are contoured to the variable curvature of the driver’s side and the passenger’s side of the windshield.

The same Bosch ICON blades used to clear the way for the Storm Chasers Dominator 2 SUV are available to help motorists drive safely in any weather.

Bosch is a proud supporter of the Automotive Aftermarket Suppliers Association’s Know Your Parts education and awareness campaign. This initiative promotes the importance of quality brand name aftermarket parts backed by full service suppliers, and its impact on delivering reliable products to today’s motorists. For more information visit: www.AASAKnowYourParts.org.

In 2011, Bosch is celebrating its 125th anniversary as well as the 150th anniversary of the birth of its founder, Robert Bosch.

For more information on Bosch Automotive Products, visit www.boschautoparts.com.

For more information on Bosch Diagnostics, visit www.boschdiagnostics.com.

Find Bosch Auto Parts on Facebook, visit www.facebook.com/boschautoparts.

Follow Bosch Auto Parts on Twitter, visit www.twitter.com/BoschAutoParts.

You May Also Like

The True Cost Of Comebacks

Comebacks are a hot topic today. You need to track all comebacks, determine the reason (tech error, part error, training issue, other) and then calculate the true cost of the comeback.

By Joe Marconi of Elite

Comebacks are a hot topic today. You need to track
all comebacks, determine the reason (tech error, part error, training issue,
other) and then calculate the true cost of the comeback.

Here are a few things to consider:
• The loss of time when performing the comeback; time that the tech can use to
perform other work and generate profit;
• The misc costs, such as overhead costs, supplies, cleaners, etc.;
• Towing costs, rental, etc.;
• Cost to morale;
• Reputation damage; and
• Reduction to your profit margin.

Want To Increase A/C Sales?

Have your techs, as part of their preliminary checks, turn on the A/C and see if the system is working. Is the compressor turning on? Are all the fan speeds working? Is the system getting cold? Is there a smell from the vents?

Call For Entries For The ATMC National Excellence In Training Awards

The Automotive Training Managers Council (ATMC) has issued a call for entries for the 2014 National Excellence in Training Awards. The annual program is designed to highlight the importance of training to the success of the transportation industry by honoring highly effective or innovative training programs. The awards are open to any person or entity providing training in the industry.

CARS 2014: ‘Not Your Father’s Oldsmobile’

From ASA comes word that CARS this year “is not your father’s Oldsmobile.” This year’s CARS will be held July 30-Aug. 2 in Detroit and, for the first time, the focus will be on younger techs. Each program at CARS this year has been handpicked with an eye toward making your shop better, said Donny Seyfer, chairman-elect of the Automotive Service Association, which sponsors CARS.

GAAS Attendees Get ‘Connected’ In Chicago

Attendees of the Global Automotive Aftermarket Symposium’s (GAAS) 2014 Connected conference were engaged in a range of high-level topics affecting the automotive aftermarket now and in the future.

Other Posts

Raybestos Rattlesnake Sweepstakes Winner Receives His Ride

Not even heavy rain and winds could dampen the festive mood at Automotive Electric Distributors (AED) in Vancouver, Wash., on Friday, May 9, the day that David Cramer received the keys to his custom 2014 Raybestos Rattlesnake Toyota Tundra.

NACE/CARS 2014 Meets Shop Owners’ Education, Training Needs

NACE/CARS 2014 has announced the full training and education conference program that organizers say will have shop owners, technicians and industry stakeholders covered from A to Z when it comes to training, education and unbeatable new sessions. In addition to this year’s event being the largest conference offering in NACE/CARS history, show organizers also have many of the industry’s leading experts speaking at this year’s event.

June 9-15 Is Automotive Service Professionals Week

The National Institute for Automotive Service Excellence (ASE) has declared June 9-15 as National Automotive Service Professionals Week. Building on the success of Automotive Service Professionals Day established in 2001, ASE launched National Automotive Service Professional’s Week in 2005 to honor the commitment and dedication of automotive, truck and collision technicians, along with parts specialists and other support professionals who serve the motoring public.

Background Check Requirements And Best Practices Guidelines

Recently, the Equal Employment Opportunity Commission (EEOC) and the U.S. Federal Trade Commission (FTC) joined forces to publish guideline documents to continue to educate employers regarding background checks and the applicable laws and regulations surrounding them. The information provided isn’t anything new, but it serves as a good reminder for employers that currently are conducting background checks for employment purposes or those employers who may plan to start doing so.