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Editor’s Notebook: Learning Starts at the Top

This industry has top talent all around it. From the manufacturer/supplier ranks, to the parts distribution system, to the service and repair specialists who collectively keep America’s vehicles running, we have so many to applaud.

Bosch Celebrates 125 Years of Technological Leadership

A young German engineer, Robert Bosch, founded an engineering company 125 years ago that then and today enjoys pivotal significance in the automotive industry and the aftermarket. Established in Stuttgart in 1886, as the “Workshop for Precision Mechanics and Electrical Engineering,” Robert Bosch Gmbh in 2011 is celebrating its 125th anniversary, as well as the 150th anniversary of its founder’s birth. 2011 is also the 75th anniversary of Bosch’s introduction of automotive diesel systems.

Bosch Again Dominates ‘Greatest Spectacle in Racing’; Wins 100th Anniversary of Indy 500

In one of the most exciting finishes in the history of the Indianapolis 500, Dan Wheldon won the 100th anniversary of “the world’s most important race” at Indianapolis Motor Speedway, driving a Bosch spark plug-equipped Dallara Honda V8.

Bosch Launches New Iridium Spark Plug; Once Again, Breaks New Ground in Spark Plug Innovation

New Bosch Iridium provides exceptional ignitability, performance, and durability, offering four times longer service life compared to standard copper plugs.

Bosch ESI[tronic] 2011/2 Update Greatly Expands General Motors’ Coverage

Bosch has issued a major update to its industry leading ESI[tronic] automotive database software. The 2011/2 update, which is available now, dramatically increases the repair shop’s capabilities of servicing General Motors vehicles, and the update has added thousands of new codes and data parameters in the program’s Snaplist, including more function tests, more OBD controls and more diagnostic trouble code information than ever before.

Bosch Battery Chargers Keep Batteries in Top Charge

Compact, versatile new battery chargers from Bosch can be first aid for that exhausted battery involuntarily parked in the driveway, as well as return or keep automotive batteries in top operating condition. Vehicles today are often equipped with a multitude of battery-stressing, power-robbing accessories such as a GPS navigation unit, high fidelity sound system, and many other electrical conveniences.

Bosch Starters are Built to Handle Severe Weather

There are times when the hardworking starter in your customers’ vehicle grinds and grinds, and then quits. Vehicles left outside in severe cold or high heat place a real burden on every starter component, from the castings right down to the nuts and bolts. Starters from Bosch are designed to be up to the rigors of your customers’ driving requirements and are built to withstand the harshest environment for the best performance and longest life.

Federated to Sponsor ‘Two Guys Garage’ Television Show

Federated Auto Parts will sponsor the popular television show “Two Guys Garage” in 2011. The first episode of the season is scheduled to air on May 7 on SPEED with replays of the first episode airing on May 11 and May 12. Viewers should check local listings for air times in their area.

Bosch Announces 2011 Rebate Programs for its DistancePlus and Premium Oil Filter Lines

From April 3 to October 29, 2011 Bosch is running the Big Savings Rebate Program that offers motorists in the United States a rebate on both Bosch DistancePlus oil filters and Premium oil filters.

Bosch Wire Sets Ensure Strong Spark in Domestic, Asian and European Vehicles

Bosch premium quality wire sets meet, and often exceed, the performance of the OE wire set they replace. Bosch Premium Wire sets feature Opti-Layer Mag wire, and are pre-assembled, with no cutting required. Opti-Layer Mag wire features a stainless steel core that is reinforced with Kevlar and will not break down like carbon cores in many conventional plug wires.