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Mitchell 1 Names Kevin Krutell 2012 Automotive Technology Outstanding Student

Kevin Krutell from St. Claire Shore, MI, was recently named the 2012 Mitchell 1 Automotive Technology Outstanding Student during the North American Council of Automotive Teachers (NACAT) conference held at Tyler Junior College in Tyler, TX.

Mudlick Mail Posts 50 Percent Jump In Revenue In 2011

Direct mail provider Mudlick Mail says it bucked the slow-recovering economy last year, with a 50 percent jump in revenue. The company, which offers direct mail campaigns to automotive repair shops, saw its sales grow from $6 million in 2010 to $9 million in 2011. In addition, Mudlick Mail’s customer base doubled from 350 shops in 2010 to 700 shops last year.

Osceola Garage: Distinguished By Delivering The Utmost Customer Repair Experience

When Joe Marconi finished high school, he did what most recent graduates do: He enrolled in college on the advice of his guidance counselor. But he quickly found out that route to higher education wasn’t for him.

New AAPEX Training Programs Offered for Technicians and Shop Owners

Two timely technical training programs for technicians and shop owners, sponsored by the Car Care Professionals Network (CCPN) and AWDA Manufacturers Advisory Council (MAC), are among the 30 education sessions scheduled for the Learning Forum at the Automotive Aftermarket Products Expo (AAPEX).

Things to Consider Before Opening Your Second Shop, Part 4

I heard a statistic years ago (can’t remember the source) that stuck in my head and my experience working with shops over the years has reinforced it. The average shop owner makes 3% net operating profit. Meaning that the shop that does $1 million in annual sales nets about $30,000 at the end of the year, before taxes.

What is the Next Step to Grow Business for Those in the Auto Repair Industry? New Trend of NARPRO Could Be the Answer

Many auto repair shop owners wonder what they can do next to grow their business. Some are fine with one or two shops, while others have been at it for a while and want to find a steady, recurring income, but stay in the industry they’ve known all their life. Other people who have worked in alliance with auto repair facilities, products or sales may be wondering what they could do to stay in their field, but do something “more.”

Things to Consider Before Opening Your Second Shop, Part 2

As part of your business plan, you need to determine who you’re “A” customers are and do some demographic research to determine where they live and how many of them there are in a given five-mile radius.

Employee Retention is Key to Continued Success

Companies that build and maintain a superior workforce will have a long-term competitive advantage in their marketplaces. Here are some strategies for doing just that.