Auto Shop Customer Service and Sales
Creating Winning Customer Service

Building and sustaining a true world-class customer service organization starts with leadership. That means owners and managers must be actively involved in the customer service effort, lead by example and continuously demonstrate high customer service standards and proper behaviors.

Generate Happier Customers

Want happier customers? Here’s a tip! You’ve got to get your customers smiling when they think of your brand. Look at the Geico Lizard, the Aflac Duck and Flo with Progressive. These companies know that in order to sell something as negative as insurance, they have to get you into a great state of mind where you smile when you think of them.

6 Tips On Generating More Repeat Business

In the world of auto repair, one thing is for certain: Every shop in your community has their eye on your customers. So in order to keep your customers, there are a number of things you will need to do. Here are 6 tips that will bring you amazing results.

The Best-Kept Secret To Generating More Referrals

As we all know, the most powerful form of advertising always has been, and always will be, word of mouth. Although every shop owner would like to believe the majority of their customers are songbirds, the reality is, they’re not. I am not suggesting that you don’t have some customers who love to sing your song, but it’s safe to say that they’re a very small percentage of your overall customer base.

7 Tips For Handling Difficult Phone Shoppers

Today’s consumers have more choices than ever before. When it comes to choosing someone to take care of their automotive needs, they turn to their friends, family and co-workers for recommendations, they consider brands that they’ve heard of and they also search the web. Once they have a shop in mind, they may then either reach out over the web or stop by the shop, but the ­majority of your potential customers will pick up the phone and give you a call.

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Winning Customer Service

Building and sustaining a true world-class customer service organization starts with leadership. That means owners and managers must be actively involved in the customer service effort, lead by example and continuously demonstrate high customer service standards and proper behaviors.

Marketing: The Most Costly Mistakes Shop Owners Make

If there is one thing most shop owners have in common, it’s that they have big hearts. They typically start their careers as technicians, and, as soon as they have their own shops, they want to help as many people as they can. To achieve this goal, they network through their family and friends and do everything in their power to get the word out into their communities about their shop. And then the inevitable happens: they wake up one morning and decide it’s finally time to advertise.

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Turning Techs Into Service Advisors – Guidelines For Success

If there is one thing our industry has done since the very beginning, it has put technicians into the role of service advisors. The rationale is that they have a good understanding of automobiles, which will enable them to be competent advisors. Unfortunately, that’s the furthest from the truth.

The Cost Of Customer Complaints

When it comes to customer complaints, most shop owners are aware that there’s some economic price they’ll ultimately have to pay for the complaint, but will typically have no idea how much each complaint actually costs. This article will aim to bring some clarity to this long-disputed issue.

The Total Service Experience: Make It Exceptional From Start To Finish

Our mission at Repair One is “to provide quality and dependable auto repair and service with complete integrity and to build long-term relationships based on honesty, service and respect.” In order to accomplish our mission, many steps and procedures must be in place and consistently followed.

5 Easy Vehicle Delivery Steps That Generate More Repeat Business

Discuss these five steps with your staff, and start “wowing” your customers today!

How Did We Do Today?

It’s widely accepted that gathering customer feedback can help a repair shop better meet its clients’ expectations. After that, the clear-cut details start to fade. What’s the best way to gather feedback – and exactly what customer satisfaction data should be sought? And once you have the data in hand, how do you translate that to positive changes in your shop?