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Shop Owner IQ Video

VIDEO: Realizing What Your Customers Need

What shop owners may be doing that does not make sense today. This video is sponsored by the MyPlace4Parts Studio.

Doug Kaufman
By Doug Kaufman
Published:

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The biggest thing you can do as a shop owner is to take a step back and realize who your customers are and exactly what they need.

Donny Seyfer, co-owner of Seyfer Automotive Inc. in Wheat Ridge, CO, Executive Officer for the National Automotive Service Task Force and immediate past chairman of the Automotive Service Association, the largest association in the US representing independent repair shop owners sits down with Babcox Media’s Doug Kaufman in a video podcast to discuss things shop owners may be doing that don’t make sense today. This video is sponsored by the MyPlace4Parts Studio.

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Andrew Firestone is the great-grandson of Harvey S. Firestone, the founder of Firestone Tire & Rubber Company. Andrew’s last name appears on signs in tire stores around the world, but it wasn’t until the early 2000s that Andrew began to delve into his Firestone roots after rising to fame on the series “The Bachelor.” Since then, Andrew has developed a love and appreciation for the tire industry and the Bridgestone-Firestone company and brands.

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