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Articles Exclusive Auto Caters To Customers: Yucaipa, CA, Shop Awarded Top Honors For Customer Service With 'Perfect' Rating When a customer visits Exclusive Auto, located in Yucaipa, CA, the staff's goal is to greet that person immediately, and then to always exceed their expectations. It's that kind of customer service et... Read More Pricing Your Shop's Services Without Adversely Affecting Those Priceless Customer Relationships There's no doubt that pricing is one of the most misunderstood elements of business. There's not only a lot of bad information out there, but with these tough economic times, there's a lot of uncertai... Read More Using The Web To Enhance Your Customer Service Efforts As you'll remember from the January/February issue of Shop Owner, we spent some time talking about the importance of an effective web presence. To get your fair share of motorists using Google to find... Read More 1 2 3 Stop Play Are Your Techs Asking You For Recommendations? When your techs come to you and tell you they're stumped, if you give them a recommendation, you'll lose regardless of the outcome. If you solve the problem, you've sent a message to your techs that y... More... Drive Up Your Service Sales! The #1 Tool For Service Advisors Over the years I have had the opportunity to employ some of the best service advisors in the industry, and our company has trained thousands of industry superstars. So, I can tell you from first-hand ... More... Guerrilla Marketing For Your Auto Repair Business The term "guerrilla marketing" is used to describe marketing methods that allow small businesses to compete with larger businesses, and they typically include grass roots marketing campaigns. Particip... More... Why Does A First-Time Caller Choose Your Shop? We do a lot of coaching and training in the auto repair industry and have had the privilege of working with some really amazing people and businesses. Often, we will ask folks we are working with, "Wh... More... What Does Shuttle Service Say About Your Business? Consider A Hybrid Or Electric Vehicle Offering a shuttle service for your customers provides some great opportunities. Many times, customers drop by with an unexpected issue and have not planned for a ride back home or to work. By providi... More...		News Directions: What Are You Working On In The Shop? A technician working on vehicles is a no brainer when it comes to operations at a service repair shop. But as a shop owner, what are you working on? One of the most important jobs you have is to make ... More... Get Organized! with Mechanic's Time Savers and TechShop Do you have a messy toolbox? Send us a photo and a few words about why you should be our winner, and you'll be entered to win $1,000 in organizational tools from Mechanic's Time Savers! More... A4 Test Prep Program Now Available from AVI AVI and veteran instructor Dave Hobbs bring you the ultimate training for the ASE A4 test. Dave not only helps you master the Suspension and Steering test, but also gives you valuable insight on chall... More... ACDelco Rolls Out Expanded Professional Window Regulator Lineup ACDelco has added 173 part numbers to its ACDelco Professional aftermarket window regulator line. With a total of 1,305 part numbers, the ACDelco Professional line of window regulators, motors, assemb... More... AVI's 2012 AAPEX Training Conference Announced AVI and AAPEX have joined forces to present two exciting events at one time. AVI will bring its world-class technical training to AAPEX on Oct. 29-30. AAPEX 2012 takes place Oct. 30-Nov. 1 at the Sand... More... ACDelco Makes It Easier To Look Up A/C Components With the automotive air conditioning season heating up, ACDelco is enhancing its online air conditioning catalog so that users can locate all of the major A/C system components for a single vehicle on... More... Babcox Media Launches AftermarketJobs.com Babcox Media, Inc. is pleased to announce the launch of AftermarketJobs.com, an automotive aftermarket-specific online job portal. For aftermarket employers, AftermarketJobs.com offers a cost-effectiv... More...