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University Of The Aftermarket Foundation Funds Grant For Wyakin Warrior Foundation

The University of the Aftermarket Foundation has approved a grant of $20,000 for the Wyakin Warrior Foundation to assist with the educational, professional and personal costs faced by two of its warriors who were severely wounded during their military service. Both of the veterans are planning careers in the auto care industry.

Auto Care Association Launches Operation Auto Care Veterans’ Program

The Auto Care Association has launched Operation Auto Care, a new program developed to help address the industry’s need for a new pool of talented employees. Driven by the association’s Education Committee industry career initiative, the program will connect transitioning military veterans with jobs in the auto care industry.

Pricing, Ethics And The Reputation Of Your Business

At Elite we know that once someone comes into your shop, you’ll do everything you can to generate a happy customer, and make a fair profit. Unfortunately, some customers will put you to the test when it comes to the prices you charge. They’ll tell you they can’t afford the recommended services, they’ll tell you they can get the same service done down the street for less, or they’ll just need you to knock a few bucks off of the price.

The Lincoln Principal

Too often, the only time we address someone is when things go wrong. While we cannot ignore mistakes, we need a balance. In fact, it’s far better to catch people doing things right, and to give praise. Also, in the heat of the moment when things go wrong, our judgment is clouded and we tend to lash out and say things we often regret afterwards. The person on the receiving end will often shut down too, and nothing will get accomplished.

Japanese Auto Masters: Shop’s Customer Service Philosophy Hinges On The ‘Golden Rule’

Tom and Cindi Potter have had quite the adventure when it comes to the location of their successful import shop, Japanese Auto Masters in Virginia Beach, VA. The husband-and-wife team opened the shop in 1982 at a time when few independent repair shops focused on Asian vehicles. Originally located in a small shop near the oceanfront in Virginia Beach, Japanese Auto Masters had outgrown its small beginnings, and, in 1996, the couple started operations in a new 7,000-square-foot facility next to Oceana Naval Air Station.

Oceanside Transmission: Specialization And A Unique Business Plan Foster Partnerships With Other General Repair Shops

Oceanside Transmission has been in business since 1989 and over the years Owner Dean Kuhn has seen a lot of changes in the transmission business. Gone are the transmission-only shops of the past; to survive, a change in the shop’s business model was a must.

40 Technicians Honored At ASE Annual Meeting

Forty automotive professionals were recognized on November 16, 2011, at the Fall board meeting of the National Institute for Automotive Service Excellence (ASE) held at the Marriott City Center in Charlotte, NC. The annual awards banquet spotlights top scorers on the ASE Certification Tests.

Checklist For Building A World-Class Shop

We work with many world-class shop owners throughout North America, and, over the years, we’ve discovered that the majority of them have a number of things in common. Beyond the fact that they are owned and operated by people who have clearly defined goals, the right ethics and a commitment to customer satisfaction, there are a number of other things we’ve discovered about both their facilities and their employees.

Staying Current Keeps California Shop Successful And Makes Great First Impressions With Customers

Training and technology updates help preserve West Escondido Automotive & Transmission’s status as a premier repair facility.

Group of Arizona Repair Shop Owners to Donate Cars and Repairs to Veterans

A group of auto repair shop owners in the Tempe, AZ, area have created the Cars for Wounded Warriors program. The program is designed to help American military personnel and their families who have automobile-related needs and financial hardship due to death, injury, or physical or mental problems as a result of service in Iraq or Afghanistan.