VIDEO: Using Visuals To Sell Service
Adam Redling explains how visuals can help educate your customers about what they are getting for their service investment, making your job of closing the sale that much easier. Sponsored by NGK.
Local Shop Owner And Co-Host Of ‘All Girls Garage’ To Keynote Phoenix Area Automotive Training Event
The SERVICE-EDU Avondale event kicks off from 6-8 p.m. on Friday, April 29, with dinner, orientation, networking and Bogi Lateiner’s keynote presentation, “Not Your Father’s Auto Shop.”
Auto Parts Manufacturers Unite To Create ‘SERVICE-EDU’ Advanced Automobile Repair Training Program
SERVICE-EDU was created as a joint effort so that more value could be provided to technicians by offering training in multiple product categories during a single training event. Each manufacturer’s training courses, focused on their unique category of expertise, include classroom and hands-on instruction on proper system troubleshooting, advanced service techniques and component replacement.
Federated Reports That The Federated Auto Parts 400 Was A Weekend To Remember
A lot of fun and some exciting NASCAR racing took place over the weekend at the third annual Federated Auto Parts 400 Sprint Cup race at the Richmond International Raceway (RIR). The Federated Auto Parts 400 was televised nationally Sept. 6 on ABC-TV. Brad Keselowski captured the checkered flag, securing the No. 1 seed for the “Chase” with his win.
Federated Auto Parts Adds New Features To Redesigned Website
Federated Auto Parts has redesigned its website to offer more information for its members and their service technician customers. The updated site offers new training and tech tips, plus enhanced information about Federated marketing and support programs for professional service technicians.
