Car Care Council Announces Partnership With Family Service Day
Family Service Day’s flagship initiative, called “Keeping Cars Kickin’,” is a program through which repair shop owners and employees across the country provide necessary preventative maintenance and car-care education at no charge to local families who need help caring for their vehicles.
AAPEXedu To Highlight Connected Car Opportunities
AAPEX is increasing its focus on technology with an all-new Connected Car Opportunities education track in the 2016 AAPEXedu program.
Bad-Mouthed Online? How Your Business Can Recover From A Negative Online Reputation
Perception can be reality when it comes to your business’s reputation. Controlling the public perception of your shop is important not only for attracting current customers back to your business, but also for bringing in new clients.
Registration Now Open For MACS 2017 Training Event And Trade Show In Anaheim, California
The 2017 MACS Training Event theme is “Mobile A/C: Global Service Horizons,” exploring the new technologies influencing the role of mobile A/C systems in current and future vehicles.
AAPEXedu To Focus On Industry Trends, Market Data
In addition, the results of NPD’s 2017 Consumer Outlook Survey, now in its 11th edition, will be unveiled for the first time exclusively to AAPEX attendees during an Aftermarket Outlook session.
Newest Virtual Experiential Demonstrations To Be Featured At SEMA Show
The hottest trends in virtual reality (VR) video and augmented reality (AR) video will take center stage at the 2016 SEMA Show, where showgoers can view a series of automotive-themed experiential demonstrations and learn how the technology can be applied to all areas of automotive aftermarket product sales, marketing and development.
AAPEXedu Announces 2016 Service Professionals Program
This year’s AAPEXedu Service Professionals Program is designed to help automotive repair shops connect with today’s tech-savvy customers and stay ahead of the curve on key issues affecting their businesses.
New Shop Owner LinkedIn Group Offers Best Practices For Running A Successful Repair Shop
Running a successful repair shop isn’t just about knowing how to fix cars, it’s about being able to effectively implement tried-and-true business strategies. That’s why Shop Owner Magazine has launched a new LinkedIn Group to give shop owners and their employees FREE best practices for thriving in today’s competitive repair landscape. Join Today!
Car Care Council Women’s Board Extends Industry Awards Deadline To Sept. 9
The Car Care Council Women’s Board has extended the deadline for the 2016 Automotive Communications Awards and the Women of the Year Awards, which include Auto Care Woman of the Year, Female Shop Owner of the Year and Auto Care Woman of Excellence. Award entries and nominations will be accepted through Sept. 9.
If You Think Your Shop Is A Business, This Article May Surprise You
Most shop owners begin their careers as technicians, and eventually buy their first shop. They are often the people who feel they own a business, when in reality, it’s the furthest from the truth.