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University Of The Aftermarket Announces New Online ‘Social Media Management’ Course

Marketing practices have dramatically shifted with the rise of social media and the growth of new devices, platforms and applications.

An Ultimate Service Provider To Win An Ultimate Service Truck In Federated Car Care Sweepstakes

Federated will award one of its Car Care Center members with the ultimate grand prize in the Federated Ultimate Service Truck Sweepstakes. This is not just any truck; it has been designed by renowned motorsports artist Sam Bass and modified by Matt Steele and Bruno Massel, hosts of the SPEED show Truck U.

Federated Sweepstakes Winner Lets It Ride And Gets A ‘Ride’ in Las Vegas

Federated customer John James of James Automotive not only won a trip to the 2012 Automotive Aftermarket Products Expo (AAPEX) in Las Vegas as the grand prize winner of the Federated “Let it Ride” sweepstakes, but he will also head home to Oil City, Pa., with a second grand prize, a Chevy SSR.

You Can’t Lose With Federated Car Care And The ‘Let It Ride’ Sweepstakes

How about winning a car? How about winning a trip? How about winning both? With the Federated “Let it Ride” Sweepstakes, one lucky Federated Car Care Center member will not only win a trip to Las Vegas, but also be awarded a Chevy SSR to take home. Not bad for a grand prize.

Spreading the Word about Know Your Parts With A New Message: It’s What’s Inside That Counts!

Know Your Parts, the industry awareness campaign initiated by the Automotive Aftermarket Suppliers Association (AASA), now has a new slogan and messaging: It’s What’s Inside that Counts!