Stephens Automotive Earns Rave Reviews with Customer-Centric Focus
In tough economic times, retail customers can neglect vehicle maintenance, severely impacting the bottom line of some independent service centers. But Stephens Automotive owner Joe Stephens, who says his fleet business started because he was, “in the right place at the right time,” has seen his Palatine, IL-based business continue to thrive as it’s evolved from a single-nameplate shop when he first opened his doors 16-plus years ago to a profitable shop that services a wide range of makes as well as a full fleet of service vans.
Federal-Mogul Offering ‘Smart Choice’ Consumer Rebates on ANCO Wiper Blades
Consumers can save up to $20 this spring and get a clearer view of the road ahead when they upgrade their driving visibility with ANCO wiper blades from Federal-Mogul Corporation.
Order Car Care Guides for National Car Care Month
Participation in National Car Care Month in April has been proven time and time again to be a great opportunity to increase service and repair business. Ordering Car Care Guides online takes just a few minutes and will ensure you have a popular give-away on hand for your customers to help educate them about the importance and benefits of regular vehicle maintenance.
National Car Care Month: A Great Business-Building Opportunity
April is National Car Care Month and there is no better time to improve your customer relationships while at the same time growing your business. Each year, $50 billion in vehicle maintenance and repairs go unperformed. That’s a lot of service, repair and parts sales sitting on the sidelines because so many consumers don’t know what needs to be done to their vehicle and why it’s important.
CCAR’s ‘GreenLink Shop’ Roster Grows by Eight
CCAR has named eight auto repair facilities in Florida, Nevada, New Jersey, New York, South Carolina and Washington State as receiving its “GreenLink Shop” recognition in February.
Sleek New SmartLift Trio Superstructure Raises Technician Productivity
The world’s best-selling inground lift has a sleek new superstructure that increases technician productivity with three key developments: greater drive-through clearance, improved lift-to-vehicle clearance, and extended arm reach. Rotary Lift recently unveiled the patent-pending SmartLift Trio superstructure at the NADA Expo.
Bosch WBE 4420 Wheel Balancer Features LCD Interface with User Programmable Hot Keys, Wheel Illumination and Laser Weight Placement
Superior wheel balancing service requires an easy-to-use interface and fast “floor to floor” cycle time while preserving balance precision. The features of the new WBE4420 LCD-based wheel balancer are designed with these important benefits in mind.
Five Tips to Improving as a Leader in 2011
If you are like a shop owner friend of mine from New Hampshire, you probably don’t think of yourself as a leader; most good
leaders don’t. They just do what they do … lead, and they do
it so well, that others take notice.
Direct Mail Campaigns: Targeted Marketing Strategies Yield Great ROI
For repair shop owners, advertising was once as simple as buying a large advertisement in the local Yellow Pages. Those bulky directories were the best way for customers to locate a shop when they needed repairs.
Volz Bros. Auto Service – Brand-Building Efforts Pay Dividends in Customer Loyalty
There’s no place like home, and for John Volz, home in this reference is the Volz Bros. Auto Service shop that he started 28 years ago. After 20 years of working 50-60 hours a week building his business, Volz sold the Grass Valley, CA, repair shop in 2001 to shop foreman Bill Greenman to retire to the Oregon coast where he spent seven years. Then, moved back to Northern California in 2008 to work in the auto parts business.