Mitchell 1’s SocialCRM Named Preferred Loyalty Marketing Program
Mitchell 1 announces its SocialCRM customer retention and new customer acquisition service was recently named a preferred choice for loyalty marketing programs by O’Reilly Auto Parts.
Mitchell 1 Introduces SureTrack
Mitchell 1 announces the release of SureTrack, a new all-in-one repair information resource that brings together a unique combination of intelligence and expertise to help aftermarket automotive shops increase accuracy and efficiency from diagnosis to completed repair, said the company.
Executive Interview: Ben Johnson, Director Of Product Management, Mitchell 1
Ben Johnson’s expertise in the automotive aftermarket industry began on the shop floor and grew through his career as he moved from owning his own auto repair center to his current position as Director of Product Management for Mitchell 1, a leading provider of Repair Information, Shop Management Software and CRM solutions to the Automotive Aftermarket. In between, he developed expertise in vehicle technology at Delphi as Director of Global Product Development for Service Tools and Educational Products, at the Automotive Aftermarket Industry Association (AAIA) as a Project Manager, and in other leadership positions in product management and diagnostic platforms in the automotive industry.
Mitchell 1 Adds Technical Service Bulletins From Gates To ProDemand
Mitchell 1 has added Technical Service Bulletins (TSBs) provided by Gates Corporation to its ProDemand repair, diagnostic and maintenance information program to help improve the efficiency and accuracy of professional technicians as they diagnose and repair their customers’ vehicles.
Paul Cook Named Winner Of The ‘Join Mitchell 1 In Vegas For AAPEX/SEMA’ Sweepstakes
Mitchell 1 announces Paul Cook of J&R Auto Service in Oshkosh, WI, is the lucky grand prize winner of the “Join Mitchell 1 in Vegas for AAPEX” Facebook sweepstakes. Cook will spend three exciting days in Las Vegas attending the Automotive Aftermarket Products Expo (AAPEX) where he will see the latest features of Mitchell 1’s ProDemand repair, diagnostic and maintenance information system in action at the Mitchell 1 booth.
Mitchell 1 Adds Estimator Feature To ProDemand
Mitchell 1 has embedded an Estimator feature into its ProDemand repair, diagnostic and maintenance information program to help professional technicians streamline their workflow, making it even easier and quicker for them to create estimates.
‘Like’ Mitchell 1 On Facebook For A Chance To Join Mitchell 1 In Vegas For AAPEX/SEMA
What could be better than winning a trip to attend the Automotive Aftermarket Products Expo (AAPEX) in Las Vegas to see the latest features of Mitchell 1’s ProDemand repair, diagnostic and maintenance information system firsthand? For your chance to win the “Join Mitchell 1 in Vegas for AAPEX” sweepstakes, simply “Like” the Mitchell 1 Facebook page Sept. 14-Sept. 23, 2012.
Mitchell 1 Names Kevin Krutell 2012 Automotive Technology Outstanding Student
Kevin Krutell from St. Claire Shore, MI, was recently named the 2012 Mitchell 1 Automotive Technology Outstanding Student during the North American Council of Automotive Teachers (NACAT) conference held at Tyler Junior College in Tyler, TX.
Mitchell 1 To Hold Shop Management System Training Workshop In Seattle
Mitchell 1 will hold this year’s third and final Shop Management System Training Workshop Oct. 4-6 in Seattle, WA, at the Hotel Monaco, located at 1101 4th Ave. The training workshop is designed for those who have previously established competence using their shop management software and now want to learn more advanced capabilities, better methods and shortcuts.
Mitchell 1 Offers Free ProDemand Online Training
Mitchell 1 is now offering free online training sessions for its ProDemand repair information software to help customers optimize navigation and get the most out of the product for their businesses. Join Mitchell 1 experts every weekday at 12:00 p.m. and 5:00 p.m. EST (9 a.m. and 2 p.m. PST) for a 30-minute product overview, including real-world look-ups, followed by an interactive session where users can ask specific questions.