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ASE Launches Maintenance And Light Repair Certification

The National Institute for Automotive Service Excellence (ASE) has launched a new certification test aimed at those technicians primarily involved with vehicle maintenance and light repair services. The Auto Maintenance and Light Repair (G1) test is now available as part of the ASE certification program.

Increased Cross-Selling Incidents Will Improve Your Shop’s Bottom Line

As miles rack up on your customers’ vehicles, are you getting the most mileage out of your oil change services and maximizing every service occasion? Oil change service is the leading driver of traffic through service bays and represents the greatest opportunity for cross-selling other services, according to new car care research from The NPD Group.

Toyota And Lexus In The U.S. Accounted For Nearly 2 Million Of Total 5 Million Global Hybrid Sales

Nearly 2 million (1,951,243) Toyota and Lexus hybrid vehicles have been sold in the United States, significantly reducing CO2 emissions and fuel consumption.

Executive Interview: Christian J. Brandt, National Marketing Manager, ACDelco

ACDelco National Marketing Manager Chris Brandt is an automotive aftermarket industry veteran. He joined ACDelco in 1984 and has served in a variety of roles, including Product Development, Channel Strategy, Supply Chain, Operations and Marketing.

Bill’s Quality Auto Care Lives Up To Its Name And Keeps Customers Coming Back For 19 Years

Bill’s Quality Auto Care Owner Bill Garcia was “green” before green was even popular. When he opened his shop in Simi Valley, CA, 19 years ago, it was a given that he would promote best practices such as recycling waste oil and metals. And he and his staff are always working to make the shop as energy efficient as possible.

ALI Launches Certified Lift Inspector Program

The Automotive Lift Institute (ALI) kicked off the world’s first third-party vehicle lift inspector certification program on Oct. 31 with a two-day event at the SEMA Show in Las Vegas. More than 300 industry professionals attended the ALI Lift Inspector Certification Program orientation.

Bosch Launches Fine Wire Double Platinum Spark Plug

Bosch recently introduced a new original equipment design fine wire double platinum spark plug, which complements the company’s OE fine wire iridium plug launched in 2011.

WIX Filters Names Second-Annual Best Tech During AWDA

WIX Filters, a member of the Affinia Group family of brands, in conjunction with Brake & Front End, ImportCar and Underhood Service magazines, named Kim Brant from Joe’s Tire & Auto Sales in St. Joseph, Mo., the second-annual WIX Filters Best Tech during the annual AWDA Meeting and Conference in Las Vegas on Oct. 29. As part of his award, he and a guest traveled to AAPEX for an all-expenses paid trip to Las Vegas.

ACDelco Introduces New WIP Community For Members

The new WIP Community was designed to give members an opportunity to share insights on repairs, ask questions or discuss other related topics. Input from fellow WIP Community users can provide useful peer-to-peer feedback on new parts, tough repairs, business best practices and more, according to ACDelco.

WIX Crowns Clover Park Technical College As ‘2012 School Of The Year’

Clover Park Technical College in Lakewood, Wash., was named the 2012 Tomorrow’s Technician School of the Year during a surprise award ceremony recently for students and instructors of the automotive program. WIX Filters and O’Reilly Auto Parts partnered with Tomorrow’s Technician as title sponsors for the national contest to find and name the best technician training school in the country.