Educate Drivers About Tire Maintenance During National Tire Safety Week
During National Tire Safety Week, retailers nationwide will work to educate motorists about proper tire care and maintenance. RMA provides tire retailers, auto dealers and automotive repair shops with free “Be Tire Smart” brochures and other materials.
Remember to Inspect Your Vehicle Lifts
Rotary Lift has an important message for technicians and shop owners: Remember to inspect your lifts. In addition to daily operator inspections, the Automotive Lift Institute (ALI) recommends that all vehicle lifts be inspected by a qualified lift inspector at least annually, “to ensure reliability and the continued safe operation of the lift.”
BOLT ON TECHNOLOGY’s ‘ThirdGear’ Features Integrated Appointment Booking
ThirdGear is available to any repair shop using NextGear, which offers Digital Vehicle Inspections, vehicle maintenance profiles, data storage in the cloud, Text to Pay and other BOLT ON benefits.
How To Handle Angry Customers: Using Emotion To Your Advantage
Auto repair shops and parts stores face a unique challenge: The majority of their customers are uncomfortable in the world of vehicle maintenance and repair. They’re intimidated. And on top of that, they’re fearful of the potential cost of fixing their car or purchasing a critical maintenance part – so emotions are running high from the get-go.
AutoNetTV Media And Car Care Council Form Co-Branded Video Partnership
“Thousands of vehicle owners and drivers will now be able to learn more about the benefits of regular vehicle maintenance and care promoted by the Car Care Council as they watch television while waiting for their vehicles to be serviced or repaired,” said Rich White, executive director, Car Care Council.
Make Education A Key Component Of Your National Car Care Month Plans
As today’s vehicles have become more technologically advanced, educating your customers thoroughly about auto care will help them better understand all the data that is now available on their dashboard. Seeing the term “oil life” displayed on an in-car screen may mean different things to different people. Helping your customers clearly understand will go a long way to helping them be more proactive when it comes to vehicle maintenance.
Editor’s Notebook: Fall Car Care Is In The Air And Central To The Northwood International Auto Show
If you’ve ever been involved in or hosted a Be Car Care Aware event, you know the power it can have in educating customers about how much money they can save with proper vehicle maintenance. You also know the value-added benefits of heightening your shop’s image in the community, earning existing customers’ lasting loyalty and prompting new referrals along the way.
Stephens Automotive Earns Rave Reviews with Customer-Centric Focus
In tough economic times, retail customers can neglect vehicle maintenance, severely impacting the bottom line of some independent service centers. But Stephens Automotive owner Joe Stephens, who says his fleet business started because he was, “in the right place at the right time,” has seen his Palatine, IL-based business continue to thrive as it’s evolved from a single-nameplate shop when he first opened his doors 16-plus years ago to a profitable shop that services a wide range of makes as well as a full fleet of service vans.
Order Car Care Guides for National Car Care Month
Participation in National Car Care Month in April has been proven time and time again to be a great opportunity to increase service and repair business. Ordering Car Care Guides online takes just a few minutes and will ensure you have a popular give-away on hand for your customers to help educate them about the importance and benefits of regular vehicle maintenance.
National Car Care Month: A Great Business-Building Opportunity
April is National Car Care Month and there is no better time to improve your customer relationships while at the same time growing your business. Each year, $50 billion in vehicle maintenance and repairs go unperformed. That’s a lot of service, repair and parts sales sitting on the sidelines because so many consumers don’t know what needs to be done to their vehicle and why it’s important.