Know Your Parts Archives -
Continuing The Industry Effort To Educate Techs On ‘Quality’ Parts

For more than a decade, the automotive aftermarket supplier industry has acknowledged the need for better promotion and education for technicians on the investment, services and R&D that goes into creating and supporting quality parts. However, the question of what makes a part a “quality” part is still a subjective one.

AASA Adds Additional Content To Know Your Parts Starting & Charging Campaign

The Automotive Aftermarket Suppliers Association (AASA) Know Your Parts Starting & Charging micro-campaign, which launched in March, is making progress in aiding service professionals in correctly diagnosing repairs – and now the campaign is expanding with additional diagnostic tips.

AASA Know Your Parts Website Now Exceeds 100,000 Visitors A Month

The Know Your Parts website, administered by the Automotive Aftermarket Suppliers Association (AASA) as part of its industry education and awareness campaign, has exceeded more than 100,000 visitors a month as of June 2015.