Deconstructing ‘Business As Usual’
In order for businesses to weather this crisis, they need to make customer retention their top priority.
VIDEO: How To Maximize Online Marketing
Are you maximizing your online marketing efforts? This video is sponsored by the MyPlace4Parts Studio.
Ongoing Business Plans
A Harvard University study found that the amount of time spent on assembling a business plan is directly related to that business’s success. Owners who spend six months or less on the plan ended up with an 80% failure rate, but those who spent a year or more on the plan had an 80% success rate.
Rediscovering What Moves You
You took the plunge 20 years ago. You are a business owner/operator. You, my friend, are living the American dream in all its glory. You get all the prestige that comes with being an owner. You get to call all the shots, make the big decisions and take Saturday off. You even have a cool vanity license plate on your new F250. You opened your 4th store two years ago in an effort to make more money and grow your brand. You notice how strange it is that you made more money personally when you only had one store. Yet you keep moving forward, and now with four stores, you’re in deep from a financial point of view.
