Bob Cooper Archives -
A Step-By-Step Guide To Learning From Your Customers

As business owners, our best teachers will always be our employees and our customers. They understand many components of our businesses, and, in most cases, they really do care about our success. Learning from our employees is relatively simple. All we need to do is pay attention to their passing comments and engage them during our employee meetings and reviews. Learning from our customers, on the other hand, may take some extra effort.

Pricing, Ethics And The Reputation Of Your Business

At Elite we know that once someone comes into your shop, you’ll do everything you can to generate a happy customer, and make a fair profit. Unfortunately, some customers will put you to the test when it comes to the prices you charge. They’ll tell you they can’t afford the recommended services, they’ll tell you they can get the same service done down the street for less, or they’ll just need you to knock a few bucks off of the price.