Vic Tarasik, Author at Shop Owner Magazine - Page 2 of 7
Don’t Stress – Dress For Success And To Impress

What message is your appearance communicating to your clients? What is seen often speaks louder than what is said.

Being Busy Is Easy – Being Successful Is More Challenging

Getting cars in your shop is like shooting fish in a barrel – but is that best for your business?

Five Essential Roles A Shop Owner Must Play

There are seemingly infinite roles you’ll play as a shop owner, but these five are the foundation for success.

Five Tips To Make 2023 All It Can Be

Successful outcomes start with a plan but YOU provide the juice needed to maintain momentum.

The Reason You Work Helps Guide Your Success

To benefit your shop, start with the ‘why’ – why are you a shop owner? The answer is, in many cases, revealing.

Leaders Often Need Help To Hone Their Raw Talent

A coach’s “outsider” perspective can often make the difference in your decision-making processes.

Do You Need More Customers – Or Better Ones?

Knowing the profile of your prime customer will go a long way toward a successful, profitable shop environment. 

How To Build Customers For Life

Learn how to create opportunities for 2nd, 3rd and 4th visits from multi-generational customers.

Developing Successful Marketing Campaigns

The story your community hears – and tells – about your shop starts with your customer service.

Beat Your Competition By Improving Performance Reviews

Shops with a solid formal review process continuously improve and look for ways to be the best shop in town.

Five Keys To Setting Your Customer’s Next Appointment

Your dentist does it. Offer the convenience of setting the next appointment before your customer leaves.

Good Communication with Automotive Shop Customers Is a Two-Way Conversation

Using time wisely and keeping communication open helps improve your customer’s experience.