Updates are a vital part of ensuring your website functions as best it can.
At Autoshop Solutions, we build websites on the cutting edge of current technology, making sure those websites have regular updates to their framework. However, regular updates are like oil changes. As the technology around a website changes and evolves, that website from two years ago slowly becomes outdated. Older sites underperform compared to more recent websites utilizing newer technology that was unheard of previously. Would you go a couple of years without an oil change?
There’s a chance you’re viewing an example of this same evolution right now! Take a closer look at your current screen. If you were viewing it two years ago, what would it have looked like then? Whether you’re viewing on a smartphone, tv screen, or computer monitor, the size, dimensions, and quality have improved from what you saw then.
So, guess what?
Over time, the standards for building websites have evolved to keep up with this progression.
In 2006 — the standard screen size was 960 pixels wide. All websites were built in a container to keep content framed in that window.
In 2015 — the average screen size changed so much that the standard container increased to 1170 pixels.
Today — the size is 1540 pixels.
On average, these major standards change about every two to three years. They can leave your website looking dated, anything but user-friendly, and sometimes impact performance.
The only conclusion — It’s time for a Redesign.
Redesigning a website allows you to update your website’s design, content, and functionality to better match the world around it. It gives your users the confidence that your shop is keeping up with the latest and greatest technology available to maintain peak performance. Your digital marketing is imperative to stay ahead of your competitors. Content, social media, SEO, and PPC, are vital in marketing your business. It starts with a website design that caters to your client’s needs and the services you offer them. The race is on, don’t get a late start, and stay caught up.
Autoshop Solutions is an automotive digital marketing agency specializing in websites and internet marketing solutions. If your website could use a new set of wheels, let us show how a redesign can benefit you and your business. Don’t hesitate to get in touch with us at https://autoshopsolutions.com/about/contact/.