Kristen joined Babcox Media in 2013 as a member of Tire Review. She currently serves as editor for Shop Owner, Servicio Automotriz and TelematicsTalk.com. The 2009 graduate of the E.W. Scripps School of Journalism at Ohio University, brings a wealth of experience from assignments as digital media specialist at Little Rock Air Force Base, publicist at Vance Air Force Base and stints as a contributing writer with both the Toledo Free Press and Southeast Ohio Magazine.
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It is more expensive to find new customers than to keep existing ones. Here are a few tips to get your customers coming back in to your shop.