It's Vacation Season - Take Care Of Your Customers -
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It’s Vacation Season – Take Care Of Your Customers

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Summer is here, and that means vacations. Meet with your techs and advisers and put together a strategy for ensuring that your customers’ cars are prepared for summer driving and for road trips.

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Try creating and promoting a “Summer Vacation Road Trip Package”.  Emphasize to your customers the need to ensure that their cars are road-ready for the summer fun.

Areas of concentration:
• Air conditioner
• Coolant
• Tires
• Wipers
• Oil Change
• Air and cabin filter
• Lights
• Fluid levels
• Belts and hoses

Be proactive today. Your customers and your bottom line will thank you.

This article was contributed by Joe Marconi. Joe is one of the 1-on-1 business coaches who helps shop owners through the Elite Coaching Program, and is the co-founder of autoshopowner.com.

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