Raybestos Brakes Announces 'Red Hot Smokin' Rebate -

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Raybestos Brakes Announces ‘Red Hot Smokin’ Rebate

Raybestos brake and chassis products - a member of the Affinia family of brands - is giving technicians new cash rebates for their customers and a business-building sweepstakes program for their shops. If the potential $80 rebate doesn't capture consumer attention, the chance to win a 2013 Raybestos ROUSH Stage 3 Mustang certainly will.

Shop Owner Staff
By Shop Owner Staff
Published:

Raybestos brake and chassis products – a member of the Affinia family of brands – is giving technicians new cash rebates for their customers and a business-building sweepstakes program for their shops. If the potential $80 rebate doesn’t capture consumer attention, the chance to win a 2013 Raybestos ROUSH Stage 3 Mustang certainly will.         

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The grand prize for this year’s promotion/sweepstakes is a signature-edition 2013 Raybestos ROUSH Stage 3 Mustang, featuring the same Raybestos Racing brake package run on ROUSH Fenway Racing cars run in NASCAR Sprint Cup competition. The Roush charger and intercooled Ford 5.0 V8 engine will offer 650 horsepower and more than 550 ft./lbs. of torque. A six-speed manual transmission, high-performance tires and ROUSH tuned suspension, featuring Raybestos chassis components, round out the custom features of this one-of-a-kind grand prize.

The Raybestos Red Hot Smokin’ Rebate offer runs April 1 through May 31. Participating technicians can offer their customers a rebate up to $80 with a qualifying purchase of Raybestos brake and chassis products. Each redeemed rebate card serves as an entry to win the grand prize. The rebate offer ends May 31, but the full sweepstakes runs through Sept. 15.

Participants can visit www.raybestosgarage.com to enter the sweepstakes and view periodic updates on the custom build.

During the promotional period, technicians can earn a reward up to $25 for installing qualifying Raybestos brake and chassis products. A tally card is provided to track rewards, and that tally card also serves as an entry into the grand prize drawing.

To help promote the rebate and sweepstakes, participating installers will receive a Red Hot Smokin’ Rebate promotional kit. The kit is free to Raybestos Rewards members and includes: a promotional window poster, a counter card with 25 rebate cards and a tally sheet to track their eligible sales. Raybestos Rewards members automatically receive the rebate program kit, but any installer who sells Raybestos brake parts can receive their FREE kit by enrolling in the Raybestos Rewards program. They can also contact their local Raybestos sales rep or WD.

For more information on Raybestos brand brake parts or the Red Hot Smokin’ Rebate and sweepstakes, visit www.raybestos.com or call 800-323-0354.

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The True Cost Of Comebacks

Comebacks are a hot topic today. You need to track all comebacks, determine the reason (tech error, part error, training issue, other) and then calculate the true cost of the comeback.

Shop Owner Staff
By Shop Owner Staff
Published:

By Joe Marconi of Elite
Comebacks are a hot topic today. You need to track
all comebacks, determine the reason (tech error, part error, training issue,
other) and then calculate the true cost of the comeback.
Here are a few things to consider:
• The loss of time when performing the comeback; time that the tech can use to
perform other work and generate profit;
• The misc costs, such as overhead costs, supplies, cleaners, etc.;
• Towing costs, rental, etc.;
• Cost to morale;
• Reputation damage; and
• Reduction to your profit margin.
For every part issue, you need to
inform your supplier. Sit down with suppliers on a regular basis. Don’t return defective
parts until you have listed the parts, and maintain a report. Document
everything.
Part issues are increasing. Every shop
owner I speak to is frustrated over this.
Remember, comebacks kill your bottom
line. The more comebacks you have, the more they’re killing your profits.
This article was contributed by Joe Marconi.
Joe is one of the 1-on-1 business coaches who helps shop owners through
the Elite Coaching Program, and is the
co-founder of autoshopowner.com.

Read Full Article

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