Pep Boys Celebrates International Women’s Day

Pep Boys Celebrates International Women’s Day

Two California locations offered free car care clinics and multi-point inspections.

On Saturday, March 7, Pep Boys stores in Lodi and San Carlos, California, started their weekends with a celebration of International Women’s Day, conducting free multi-purpose inspections and hosting car care clinics designed to improve attendees’ automotive expertise. The events were popular draws, bringing customers into the stores, where they learned tips to keep their cars running smoothly, and how to identify problems when they’re not.

The clinics also were an opportunity for Pep Boys to celebrate that the percentage of female technicians working in the automotive industry has, according to the U.S. Department of Labor, consistently increased over the past few decades. And, with the need for talented automotive service experts continuing to increase, the continuation of that trend is more important than ever.

“We’re inspired and empowered every day by the women across our organization and the leadership they provide, whether it’s in a shop, behind a service counter or in an office,” said Brian Kaner, CEO-Service. “Thank you to our female service managers and area directors in California who lead the effort, and to their colleagues and leaders who support them every day.”

International Women’s Day is celebrated globally each year on March 8 to honor the social, economic, cultural and political achievements of women. This year’s theme was “each for equal,” recognizing that an equal world is an enabled world.

Pep Boys, which is owned by Icahn Automotive, an Icahn Enterprises L.P. company, also owns and operates additional repair and maintenance providers such as AAMCO and Precision Tune Auto Care.

You May Also Like

Jacki Lutz Named Content Director at Auto Care Association

Lutz will lead a cross-functional and multimedia content strategy.

The Auto Care Association today announced the addition of Jacki Lutz as director of content to its communications team.

As the director of content, Lutz will be tasked with leading a cross-functional and multimedia content strategy, development and execution across all platforms. Lutz also will be responsible for shaping and driving content initiatives to meet the association’s business objectives; enhancing brand presence; and engaging with current and prospective members.

MEMA Celebrates 120th Anniversary

Milestone underscores MEMA’s legacy supporting vehicle suppliers’ interests.

Castrol Turns 125, Debuts New Market Strategy

Castrol plans to explore additional innovative technological opportunities.

Auto-Wares Group Wins TCED Super Bowl Contest

Auto-Wares winners will be accompanied by TCED President Elise Rozon.

Valvoline Global to Debut Ad During Super Bowl Pre-Game

Restore & Protect motor oil showcased in ad before Super Bowl LVIII.

Other Posts

MPA To Offer Free Part Smart Training in 2024

All training sessions are free and will be captured on video. Certificates of completion will be provided.

PRT Launches 22 New Products on Complete Strut Assemblies

Portfolio expands to more than 12 million vehicles in new coverage.

BendPak to Debut Eight-Armed Car Lift Concept at NADA

Octa-Flex improves technician productivity, convenience and ergonomics, according to BendPak.

PRT Heavy Duty Presenting Innovations at HDAW ‘24

PRT is exhibiting a full line of shocks and air springs for heavy-duty applications.