New Know Your Parts Informational Website Seeks Repair Professionals' Input -

New Know Your Parts Informational Website Seeks Repair Professionals’ Input

Know Your Parts, the industry awareness campaign initiated by the Automotive Aftermarket Suppliers Association (AASA), recently announced the launch of its new informational website for repair professionals, www.KnowYourParts.com, and a drawing for a $500 Snap-on gift card for one lucky automotive aftermarket "end-user" who submits suggestions at the site.

Know Your Parts, the industry awareness campaign initiated by the Automotive Aftermarket Suppliers Association (AASA), recently announced the launch of its new informational website for repair professionals, www.KnowYourParts.com, and a drawing for a $500 Snap-on gift card for one lucky automotive aftermarket “end-user” who submits suggestions at the site.

“AASA full service aftermarket manufacturers make the parts that service professionals install every day. Through the Know Your Parts website, we will supply with the parts information they need and want, direct from the manufacturers,” said Steve Handschuh, AASA president and COO. “Our site will bring together these skilled professionals with the quality parts manufacturers to exchange vital information on the parts needed to get the job done right.”

Currently, AASA is soliciting information from repair professionals about the parts information that is move valuable to them in their businesses, including parts categories and the most useful format for the information: videos, photos/illustrations/diagrams, technical guides or Webinars. The Know Your Parts website will be updated continually with parts information in the formats that repair professionals request.

“As thanks for assisting us with this endeavor, the first 150 repair professionals who submit their feedback at KnowYourParts.com will receive a $10 Snap-on gift card,” said Jack Cameron, AASA vice president. “A drawing will be held of participants who submit information by Tuesday, July 31, 2012 for a $500 Snap-on gift card.”

No purchase is necessary to enter the drawing. It is open to professional automotive or truck technicians or vehicle repair shop owners or managers who are legal U.S. residents and who are above the age of majority in their state of residence. Complete contest rules are available at the website.

“It is our goal to work with repair professionals to make Know Your Parts.com the ‘go-to Website’ for information about quality aftermarket parts and products,” Cameron said.

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The True Cost Of Comebacks

Comebacks are a hot topic today. You need to track all comebacks, determine the reason (tech error, part error, training issue, other) and then calculate the true cost of the comeback.

By Joe Marconi of Elite
Comebacks are a hot topic today. You need to track
all comebacks, determine the reason (tech error, part error, training issue,
other) and then calculate the true cost of the comeback.
Here are a few things to consider:
• The loss of time when performing the comeback; time that the tech can use to
perform other work and generate profit;
• The misc costs, such as overhead costs, supplies, cleaners, etc.;
• Towing costs, rental, etc.;
• Cost to morale;
• Reputation damage; and
• Reduction to your profit margin.
For every part issue, you need to
inform your supplier. Sit down with suppliers on a regular basis. Don’t return defective
parts until you have listed the parts, and maintain a report. Document
everything.
Part issues are increasing. Every shop
owner I speak to is frustrated over this.
Remember, comebacks kill your bottom
line. The more comebacks you have, the more they’re killing your profits.
This article was contributed by Joe Marconi.
Joe is one of the 1-on-1 business coaches who helps shop owners through
the Elite Coaching Program, and is the
co-founder of autoshopowner.com.

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