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New AAPEX Education Sessions Geared for Parts Stores and Repair Shops

Among the 30 education sessions scheduled for the Learning Forum at the Automotive Aftermarket Products Expo (AAPEX), seven have been designed specifically for parts store and repair shop attendees. All AAPEX education sessions are free-of-charge to everyone and will be held Tuesday, Nov. 2 through Thursday, Nov. 4 in Marco Polo Rooms 701-706 on the Venetian/Palazzo Congress Center Level 1 in the Venetian Hotel.

Shop Owner Staff
By Shop Owner Staff
Published:

Among the 30 education sessions scheduled for the Learning Forum at the Automotive Aftermarket Products Expo (AAPEX), seven have been designed specifically for parts store and repair shop attendees.

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All AAPEX education sessions are free-of-charge to everyone and will be held Tuesday, Nov. 2 through Thursday, Nov. 4 in Marco Polo Rooms 701-706 on the Venetian/Palazzo Congress Center Level 1 in the Venetian Hotel. The seven parts store/repair shop-focused sessions will be held on Tuesday, Nov. 2 and Thursday, Nov. 4. Topics include:

• Selling Parts for Imports: Did You Ever Consider Listening to Your Customer? The Installer’s View, Martin Gold, S-G Imported Auto Parts – presented by Auto International Association (AIA)
• New Vehicle Technologies and Their Impact on the Aftermarket, Ken Hamann, Link Engineering Co., former GM executive
• They Want What? Meeting the Expectations of Service Shop Owners and Technicians, Bill Haas, Automotive Service Association (ASA)
• Industry Standards – A Look Inside the Shop of Tomorrow, Scott Luckett, AAIA; Ben Johnson, ALLDATA
• Communicating with Confidence: Service Consultants and Technicians Working Together for Vehicle Owners (And Increasing Profit for Repair Shops), Chris Chesney, CARQUEST Technical Institute
• Adding Social Media to Your Marketing Toolbox, Tyler Olson, SMCpros – presented by the Alliance of Automotive Service Providers (AASP)
• Automotive Service Shops: Top Performer Benchmarks and How to Get There, John Watt, Petro-Canada, Certigard – presented by AIA Canada

All AAPEX education sessions are accredited for 0.1 continuing education units (CEUs) by the University of the Aftermarket toward the AAP and MAAP professional designations.

For more information on these sessions, as well as information on all education sessions, visit www.aapexshow.com or call Sue Kalish, AAIA, at 240-333-1047 or e-mail [email protected].

About AAPEX
AAPEX is the annual business-to-business trade show representing the global automotive aftermarket and features more than 2,000 exhibitors. AAPEX is jointly sponsored by the Automotive Aftermarket Suppliers Association (AASA), the aftermarket affiliate of the Motor & Equipment Manufacturers Association (MEMA) and the Automotive Aftermarket Industry Association (AAIA). For more information, visit www.aapexshow.com.

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The True Cost Of Comebacks

Comebacks are a hot topic today. You need to track all comebacks, determine the reason (tech error, part error, training issue, other) and then calculate the true cost of the comeback.

Shop Owner Staff
By Shop Owner Staff
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By Joe Marconi of Elite
Comebacks are a hot topic today. You need to track
all comebacks, determine the reason (tech error, part error, training issue,
other) and then calculate the true cost of the comeback.
Here are a few things to consider:
• The loss of time when performing the comeback; time that the tech can use to
perform other work and generate profit;
• The misc costs, such as overhead costs, supplies, cleaners, etc.;
• Towing costs, rental, etc.;
• Cost to morale;
• Reputation damage; and
• Reduction to your profit margin.
For every part issue, you need to
inform your supplier. Sit down with suppliers on a regular basis. Don’t return defective
parts until you have listed the parts, and maintain a report. Document
everything.
Part issues are increasing. Every shop
owner I speak to is frustrated over this.
Remember, comebacks kill your bottom
line. The more comebacks you have, the more they’re killing your profits.
This article was contributed by Joe Marconi.
Joe is one of the 1-on-1 business coaches who helps shop owners through
the Elite Coaching Program, and is the
co-founder of autoshopowner.com.

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