Installing Raybestos Brand Brakes Earns You and Your Customers Cash ... and a Possible Trip to Vegas for Champion's Week -

Installing Raybestos Brand Brakes Earns You and Your Customers Cash … and a Possible Trip to Vegas for Champion’s Week

As the Chase for NASCAR Sprint Cup races toward the top prize, Raybestos Brakes - a member of the Affinia family of brands and the Official Brakes of NASCAR - help technicians, consumers and race fans hit the jackpot with a "Race for the Cash" rebate and sweepstakes promotion.

As the Chase for NASCAR Sprint Cup races toward the top prize, Raybestos Brakes – a member of the Affinia family of brands and the Official Brakes of NASCAR – help technicians, consumers and race fans hit the jackpot with a “Race for the Cash” rebate and sweepstakes promotion.    

Consumers and DIYers can SAVE $30 on Raybestos Professional Grade brake pads with their “Race for the Cash” rebate. The cash rebate is also good on Advanced Technology brake pads, and can jump to as much as $36 when they include Professional Grade or Advanced Technology rotors. Every redeemed rebate card serves an automatic entry into the “Race for the Cash” Sweepstakes. The grand prize is a trip to the NASCAR Sprint Cup Series Champion’s Week in Las Vegas, NV, held December 1-4, 2010.

The grand-prize winning customer and a guest will receive:
• A NASCAR Sprint Cup Series Awards Ceremony VIP Viewing Experience;
• An exclusive meet and greet with a NASCAR personality;
• VIP admission in the NASCAR Sprint Cup Series Victory Lap and NASCAR After the Lap, presented by Tissot; and
• Airfare and three-night hotel stay.

To help draw customers and build additional sales, participating service dealers receive a special “Race for the Cash” promotional kit. It includes a poster announcing the rebates, a rebate counter card with 25 rebate cards, a technician reward tally card and  “Race for the Cash” floor mats. Technicians receive this promotional kit FREE when they sign up to become a Raybestos Rewards member at www.raybestos.com.

Technician can also earn a cash reward up to $50 … and one lucky technician and a guest will also be awarded the grand prize trip to Vegas. Technicians receive $1 for each qualifying Raybestos brand pad set, rotor, loaded caliper, friction ready caliper, master cylinder or wheel hub assembly installed. A tally card is provided to track eligible sales, and at the end of the program, technicians submit the tally card for their cash reward. Each tally card submitted before November 1, 2010 serves as their entry into the “Race for the Cash” sweepstakes.

The “Race for the Cash” program runs from September 15, 2010 to November 15, 2010. As a special note: Due to travel planning limitations, all tally card and rebate cards must be received by program headquarters by October 31, 2010 in order to be eligible for the grand prize trip. Tally cards and rebate cards received after October 31 will not be eligible for the grand prize trip, however, they will be accepted through December 1, 2010 for the cash rebate.

For more information on the Raybestos brand brake parts “Race for the Cash” rebate and sweepstakes, or for questions on any Raybestos brand brake or chassis product, visit www.raybestos.com or call (800) 323-0354.

You May Also Like

The True Cost Of Comebacks

Comebacks are a hot topic today. You need to track all comebacks, determine the reason (tech error, part error, training issue, other) and then calculate the true cost of the comeback.

By Joe Marconi of Elite
Comebacks are a hot topic today. You need to track
all comebacks, determine the reason (tech error, part error, training issue,
other) and then calculate the true cost of the comeback.
Here are a few things to consider:
• The loss of time when performing the comeback; time that the tech can use to
perform other work and generate profit;
• The misc costs, such as overhead costs, supplies, cleaners, etc.;
• Towing costs, rental, etc.;
• Cost to morale;
• Reputation damage; and
• Reduction to your profit margin.
For every part issue, you need to
inform your supplier. Sit down with suppliers on a regular basis. Don’t return defective
parts until you have listed the parts, and maintain a report. Document
everything.
Part issues are increasing. Every shop
owner I speak to is frustrated over this.
Remember, comebacks kill your bottom
line. The more comebacks you have, the more they’re killing your profits.
This article was contributed by Joe Marconi.
Joe is one of the 1-on-1 business coaches who helps shop owners through
the Elite Coaching Program, and is the
co-founder of autoshopowner.com.

Want To Increase A/C Sales?

Have your techs, as part of their preliminary checks, turn on the A/C and see if the system is working. Is the compressor turning on? Are all the fan speeds working? Is the system getting cold? Is there a smell from the vents?

Call For Entries For The ATMC National Excellence In Training Awards

The Automotive Training Managers Council (ATMC) has issued a call for entries for the 2014 National Excellence in Training Awards. The annual program is designed to highlight the importance of training to the success of the transportation industry by honoring highly effective or innovative training programs. The awards are open to any person or entity providing training in the industry.

CARS 2014: ‘Not Your Father’s Oldsmobile’

From ASA comes word that CARS this year “is not your father’s Oldsmobile.” This year’s CARS will be held July 30-Aug. 2 in Detroit and, for the first time, the focus will be on younger techs. Each program at CARS this year has been handpicked with an eye toward making your shop better, said Donny Seyfer, chairman-elect of the Automotive Service Association, which sponsors CARS.

GAAS Attendees Get ‘Connected’ In Chicago

Attendees of the Global Automotive Aftermarket Symposium’s (GAAS) 2014 Connected conference were engaged in a range of high-level topics affecting the automotive aftermarket now and in the future.

Other Posts

Raybestos Rattlesnake Sweepstakes Winner Receives His Ride

Not even heavy rain and winds could dampen the festive mood at Automotive Electric Distributors (AED) in Vancouver, Wash., on Friday, May 9, the day that David Cramer received the keys to his custom 2014 Raybestos Rattlesnake Toyota Tundra.

NACE/CARS 2014 Meets Shop Owners’ Education, Training Needs

NACE/CARS 2014 has announced the full training and education conference program that organizers say will have shop owners, technicians and industry stakeholders covered from A to Z when it comes to training, education and unbeatable new sessions. In addition to this year’s event being the largest conference offering in NACE/CARS history, show organizers also have many of the industry’s leading experts speaking at this year’s event.

June 9-15 Is Automotive Service Professionals Week

The National Institute for Automotive Service Excellence (ASE) has declared June 9-15 as National Automotive Service Professionals Week. Building on the success of Automotive Service Professionals Day established in 2001, ASE launched National Automotive Service Professional’s Week in 2005 to honor the commitment and dedication of automotive, truck and collision technicians, along with parts specialists and other support professionals who serve the motoring public.

Background Check Requirements And Best Practices Guidelines

Recently, the Equal Employment Opportunity Commission (EEOC) and the U.S. Federal Trade Commission (FTC) joined forces to publish guideline documents to continue to educate employers regarding background checks and the applicable laws and regulations surrounding them. The information provided isn’t anything new, but it serves as a good reminder for employers that currently are conducting background checks for employment purposes or those employers who may plan to start doing so.