'Get Dirty' Weekend A Big Hit With Federated Customers -

‘Get Dirty’ Weekend A Big Hit With Federated Customers

It was another great weekend of fun, excitement and racing as the winners of the "Get Dirty with Kenny and the Two Guys" sweepstakes learned from the king of dirt, Kenny Schrader himself, the intricacies of dirt track racing. As an added bonus to this year's event, Kevin Byrd and Willie B., hosts of the Federated-sponsored television show Two Guys Garage, were on hand to film some of the weekend's activities for a future episode of the GAC Network show.

It was another great weekend of fun, excitement and racing as the winners of the “Get Dirty with Kenny and the Two Guys” sweepstakes learned from the king of dirt, Kenny Schrader himself, the intricacies of dirt track racing. As an added bonus to this year’s event, Kevin Byrd and Willie B., hosts of the Federated-sponsored television show Two Guys Garage, were on hand to film some of the weekend’s activities for a future episode of the GAC Network show.

“Everyone involved had just an incredible time and I want to thank our host Kenny Schrader, as well as Kevin and Willie B., for helping make it such a memorable weekend,” said Phil Moore, senior vice president of Federated Auto Parts. “We had a terrific group of Federated Car Care customers on hand, along with their respective Federated member, and the feedback we received has been tremendous.  Every year, we try to make the ‘Get Dirty’ weekend even better and I think we did so this year.”

The winning Federated Car Care Center customers received a dirt driving experience at the Federated Auto Parts I-55 Raceway in Pevely, Mo. Their instructor for this once-in-a-lifetime experience was NASCAR legend Schrader, who also gave the lucky winners a behind-the-scenes look at the racing business. To kick off the weekend, the contest winners enjoyed an action-packed evening of racing as they watched Craig Dollansky capture the Federated Batteries Ironman 55, a World of Outlaws Sprint Car Series race, held at the Federated Auto Parts I-55 Raceway. 

The Federated Car Care Center program is one of the fastest growing, complete support programs for some of the nation’s finest automotive service providers. To become a Federated Car Care Center member or for more information, contact your local Federated Auto Parts distributor.

 

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The True Cost Of Comebacks

Comebacks are a hot topic today. You need to track all comebacks, determine the reason (tech error, part error, training issue, other) and then calculate the true cost of the comeback.

By Joe Marconi of Elite
Comebacks are a hot topic today. You need to track
all comebacks, determine the reason (tech error, part error, training issue,
other) and then calculate the true cost of the comeback.
Here are a few things to consider:
• The loss of time when performing the comeback; time that the tech can use to
perform other work and generate profit;
• The misc costs, such as overhead costs, supplies, cleaners, etc.;
• Towing costs, rental, etc.;
• Cost to morale;
• Reputation damage; and
• Reduction to your profit margin.
For every part issue, you need to
inform your supplier. Sit down with suppliers on a regular basis. Don’t return defective
parts until you have listed the parts, and maintain a report. Document
everything.
Part issues are increasing. Every shop
owner I speak to is frustrated over this.
Remember, comebacks kill your bottom
line. The more comebacks you have, the more they’re killing your profits.
This article was contributed by Joe Marconi.
Joe is one of the 1-on-1 business coaches who helps shop owners through
the Elite Coaching Program, and is the
co-founder of autoshopowner.com.

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