Federated Car Care Center Members Drive Dirty with the Two Kennys -

Federated Car Care Center Members Drive Dirty with the Two Kennys

It was another day for fun and adventure as four Federated Car Care members got the chance of a lifetime to race with NASCAR drivers and dirt track legends Kenny Schrader and Kenny Wallace. The "rookie" drivers were the winners of the annual "Get Dirty with Kennys Sweepstakes," a contest exclusively for Federated Car Care Center members.

It was another day for fun and adventure as four Federated Car Care members got the chance of a lifetime to race with NASCAR drivers and dirt track legends Kenny Schrader and Kenny Wallace. The “rookie” drivers were the winners of the annual “Get Dirty with Kennys Sweepstakes,” a contest exclusively for Federated Car Care Center members.

“It was a great weekend of fun for our Federated Car Care members and, as usual, the Kennys were tremendous hosts,” said J.R. Bishop, director of member services and event marketing for Federated Auto Parts. “The ‘Get Dirty with Kennys’ contest has become extremely popular with our members and we want to thank all who participated.  We also want to thank Kenny and Kenny for being great racing instructors.”

The annual “Get Dirty with Kennys” day of racing took place at Schrader’s I-55 Raceway in Pevely, MO, on Sept. 12.  Four Federated Car Care Center members were chosen as winners and were accompanied on the trip by their respective Federated member representative. The winning “dirt track stars” were:
 
• Mike Bergeron of Mike’s Car Care, Lafayette, LA.
• Kevin Krecklow of Mastertech Automotive, Vancouver, WA.
• Bill Diaz of Bill’s Motor Works, Titusville, FL.
• Jon Massa of Advanced Auto Center, Redford, MI.

To have been eligible to win a chance to “Get Dirty with Kennys,” a shop must have been fully enrolled as a Federated Car Care Center member as of July 15, 2011. The Federated Car Care Center program is one of the fastest growing, complete support programs for some of the nation’s finest automotive service providers.  To become a Federated Car Care Center member or for more information, contact the local Federated Auto Parts distributor.

About Federated
Federated Auto Parts, headquartered in Staunton, VA, is one of the largest auto parts distribution and marketing organizations in North America.  Federated is dedicated to supporting its customers with quality name brand parts, programs designed to grow their businesses, and experienced counterpeople who are knowledgeable in today’s evolving automotive technology. For more information, visit www.federatedautoparts.com.

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By Joe Marconi of Elite
Comebacks are a hot topic today. You need to track
all comebacks, determine the reason (tech error, part error, training issue,
other) and then calculate the true cost of the comeback.
Here are a few things to consider:
• The loss of time when performing the comeback; time that the tech can use to
perform other work and generate profit;
• The misc costs, such as overhead costs, supplies, cleaners, etc.;
• Towing costs, rental, etc.;
• Cost to morale;
• Reputation damage; and
• Reduction to your profit margin.
For every part issue, you need to
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parts until you have listed the parts, and maintain a report. Document
everything.
Part issues are increasing. Every shop
owner I speak to is frustrated over this.
Remember, comebacks kill your bottom
line. The more comebacks you have, the more they’re killing your profits.
This article was contributed by Joe Marconi.
Joe is one of the 1-on-1 business coaches who helps shop owners through
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co-founder of autoshopowner.com.

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