Editor's Notebook: Got Top Techs? We Want to Know Who They Are -
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Editor’s Notebook: Got Top Techs? We Want to Know Who They Are

Calling all best techs! Do you make your customers’ vehicles charge ahead, run like a champ and cross the finish line first?


Mary became editor of Tire Review in April 2019. She joined Babcox Media in 1988 as the senior editor of Brake & Front End. In her 32-year career with Babcox, Mary has contributed across the brand portfolio in a variety of ways, most recently serving as the editor of ImportCar before joining the Tire Review team. Her appointment to Tire Review makes her only the 10th editor of the brand in its 118-year history.

Do you feel like you are a driving force in automotive repair, leading the charge for service excellence? If so, have we got a contest for YOU!

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WIX FILTERS and Shop Owner are looking for the best examples of technician excellence in automotive repair and service. Get recognized for your dedication to service excellence by entering the WIX Filters “Best Tech” contest today! Winners will receive a trip to Las Vegas to be honored at the Automotive Aftermarket Products Expo (AAPEX) from WIX Filters – to include SEMA.

You deserve to be recognized. Your expertise allows you to deliver quality, professional repairs that are done right the first time, and build customer trust and confidence. Your commitment to training elevates your skills and helps build your shop’s and our industry’s image. And, you play a crucial role in your shop’s overall customer service experience.


For more details, got to www.BestTech2011.com where you will find contest details and an application. You will need to provide:

• All certifications and training you’ve received;

• How many years you’ve worked in the automotive service industry;

• What activities you engage in to help your community; and

• What you do to demonstrate excellence in the automotive service industry.


Nominate one or more of your top techs for the WIX Filters “Best Tech” contest today! By doing so, you’ll be taking an extra step to make sure your techs know they are appreciated, and that their daily contributions at the shop are recognized as being a vital part of its success.


Plus, you’ll help foster a greater sense of pride in their work and a continued commitment to highest-quality repairs.

Let your technicians know that they’re an integral part of your business — and help them get the extra recognition they deserve — by nominating them today.

Let’s face it, exemplary techs who ensure service excellence make us all winners.

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