Marketing
The Key To Establishing An Excellent Reputation In Your Market
Establishing dynamic relationships with your customers as an extension of your brand is known as "Relationship Marketing."
Sept/Oct 2019
July/August 2019
May/June 2019
Establishing dynamic relationships with your customers as an extension of your brand is known as "Relationship Marketing."
You can't simply hire someone who will walk into your business, know exactly what to do and establish the dynamic...
The staff at an independent auto repair shop is just like any other team in any other industry or sport....
Car count has been a concern of just about every shop owner I've talked with at one point or another....
Working in the automotive repair industry can be a nightmare in terms of time management and work-life balance. At one...
Just like anything else in this industry and in life - building a winning shop culture takes time and effort,...
A team of great employees is a lot like a well-oiled army platoon. In order to succeed, everyone needs to...
There used to always be a fight in our shop. A fight with the customer to get them to open...
We've all been there. Customers keep coming in waves and your shop is crazier than it's ever been. The bays...
For years, I've stressed the importance of setting appropriate benchmarks, holding your team accountable for reaching them, and measuring daily...
