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AAPEX Show Goes Global on Facebook

The Automotive Aftermarket Products Expo (AAPEX) has turned to social media as another means to communicate with show attendees throughout the world.

Shop Owner Staff
By Shop Owner Staff
Published:

The Automotive Aftermarket Products Expo (AAPEX) has turned to social media as another means to communicate with show attendees throughout the world.  

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“By having an AAPEX presence on Facebook, we can reach a global aftermarket audience, keeping them up-to-date on the latest news about the industry’s premier trade event,” said Kathleen Schmatz, president and CEO of the Automotive Aftermarket Industry Association. “Fans of AAPEX can receive a wealth of information on such topics as show registration, how to get the most out of the show and things to do in Las Vegas.”

Fans of AAPEX on Facebook receive timely, relevant information to help them navigate the event and their Las Vegas experience. They can view videos, ask questions, interact with other attendees, provide feedback, link to www.aapexshow.com and even register for AAPEX from the Facebook page.

“The AAPEX Facebook page is particularly useful to communicate directly with our global attendees and those who have not visited Las Vegas or attended AAPEX before,” noted Steve Handschuh, president and COO of the Automotive Aftermarket Suppliers Association. “The networking with other industry members prior to the event will be invaluable in assuring both long-time AAPEX participants and first-time attendees a successful AAPEX experience.”

To become a fan of the AAPEX Show on Facebook, visit http://www.facebook.com/AAPEXShow.  For those who are not currently enrolled on Facebook, the sign up process is quick and easy.

About AAPEX
AAPEX is the annual business-to-business trade show representing the global automotive aftermarket and features more than 2,000 exhibitors. AAPEX is jointly sponsored by the Automotive Aftermarket Suppliers Association (AASA) and the Automotive Aftermarket Industry Association (AAIA). For more information, visit www.aapexshow.com.

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The True Cost Of Comebacks

Comebacks are a hot topic today. You need to track all comebacks, determine the reason (tech error, part error, training issue, other) and then calculate the true cost of the comeback.

Shop Owner Staff
By Shop Owner Staff
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By Joe Marconi of Elite
Comebacks are a hot topic today. You need to track
all comebacks, determine the reason (tech error, part error, training issue,
other) and then calculate the true cost of the comeback.
Here are a few things to consider:
• The loss of time when performing the comeback; time that the tech can use to
perform other work and generate profit;
• The misc costs, such as overhead costs, supplies, cleaners, etc.;
• Towing costs, rental, etc.;
• Cost to morale;
• Reputation damage; and
• Reduction to your profit margin.
For every part issue, you need to
inform your supplier. Sit down with suppliers on a regular basis. Don’t return defective
parts until you have listed the parts, and maintain a report. Document
everything.
Part issues are increasing. Every shop
owner I speak to is frustrated over this.
Remember, comebacks kill your bottom
line. The more comebacks you have, the more they’re killing your profits.
This article was contributed by Joe Marconi.
Joe is one of the 1-on-1 business coaches who helps shop owners through
the Elite Coaching Program, and is the
co-founder of autoshopowner.com.

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