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10% Growth Needs To Be The Goal

Here’s where a lot of shops get into trouble. They’ll tell themselves that their businesses are doing well, and all they want to do is “fine-tune” their operations rather than grow.

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Since 1990, Bob Cooper has been the president of Elite (www.EliteWorldwide.com), a company that strives to help shop owners reach their goals and live happier lives, while elevating the industry at the same time. The company offers one-on-one coaching from the industry’s top shop owners, service advisor training, peer groups, along with sales, marketing and shop management courses. You can contact Bob at [email protected], or at 800-204-3548.

Here’s where a lot of shops get into trouble. They’ll tell themselves that their businesses are doing well, and all they want to do is “fine-tune” their operations rather than grow.

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There’s a lot to be said for that, but even if you’re pleased with the performance of your business, you still need to set a growth goal of at least 10%.  Why? Because not only is there no certainty in the future, but you can bet that the competition is going to be tougher in the coming year. So even if you simply want to maintain your sales, we encourage you to set a 10% growth goal. That way you’ll have a better chance of landing where you want to be!

For additional help building a more successful auto repair business, learn more about the one-on-one coaching and customized action plan offered through the Elite Coaching Program.

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