4 months ago

VIDEO: Equipment Buying 101

Mary serves as the editor of Shop Owner and ImportCar magazines and has worked on several custom publishing pieces for some of the major automotive OEMs throughout her 27-year career at Babcox Media. Her unique perspective of the automotive aftermarket allows her to tailor the content of custom pieces to deliver our clients’ message with impact to a target audience. As an integral part of the Babcox editorial team, Mary assists with many other duties, including corporate communications and digital media properties.

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Your equipment is the backbone of your shop — giving your technicians the muscle to work more efficiently and effectively. And, when those two things happen, profitability goes up. Mary DellaValle presents three tips to make good equipment buying decisions. Sponsored by Coats.