Erin Shrout, Author at Shop Owner Magazine
Marketing To Women: From Curb Appeal To Cleanliness – Catering To A Target Market That Makes Vehicle Repair Decisions

Curb appeal is an essential element of marketing. When a customer drives up and glances at the exterior of L&M Auto Repair, I want them to see our warmth and authenticity. This is the impression before their first impression, so it’s important that they feel invited.